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Rubenstein Public Relations is named agency of record for IT Intelligent Treatment, a skin care company that specializes in regenerative aesthetics, as it launches a groundbreaking skin care technology. RPR will drive a comprehensive communications campaign to increase brand awareness and elevate the profile of the practice and its new breakthrough. "We chose Rubenstein Public Relations for their expertise in media relations and strategic brand building," said ITC Intelligent Treatment founder Kim Laudati. “Their track record in the beauty and wellness space is unparalleled, and we look forward to working together.
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Hemsworth adds Riviera River Cruises to its travel and tourism client portfolio. The agency is responsible for mapping out a strategic approach to US-focused media relations, events and awards programming. Its efforts will target the trade and consumer markets, facilitating key industry partnerships, managing Riviera’s social media strategy and executing a media sailing strategy to showcase the company’s product evolution and highlight its onboard experience firsthand. Riviera River Cruises offers voyages on such European rivers as the Rhine, Danube, Seine and Douro. “Hemsworth has a fantastic reputation in the travel market and has done outstanding work within the river cruise segment, which makes them the perfect partner to join Riviera on this next stage of our journey,” said Riviera River Cruises EVP of marketing and sales Marilyn Conroy.
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Red Fan is named PR agency of record for S&S Activewear, an international distributor of imprintable garments and LINQ, a software provider exclusively serving K-12 business operations. For S&S, Red Fan will be managing media relations and thought leadership opportunities. S&S manufactures and distributes apparel to such major brands as Adidas as well as to local mom and pop stores and everything in between. “The Red Fan team integrated swiftly with our marketing team and has shown us the power of a united public relations front,” said S&S CMO Marc Vitulli. Red Fan will head external communications strategy and development, media relations and thought leadership initiatives for LINQ.
JPA Health is selected by the American Physiological Society to lead a national campaign aimed at elevating awareness and appreciation of physiology as a foundational discipline in life science and medicine... Bospar is named analyst relations agency of record for global HR and payroll software company Remote... BPM-PR Firm adds Canaan Palestine, the leading exporter of olive oil out of Palestine.
Development Counsellors International picks up Meet Boston, destination marketing organization for the Greater Boston area, for PR, business events and travel trade in Canada... Gunpowder, an enthusiast lifestyle agency, to create buzz through “proactive, authentic storytelling”... McLean Media, a Michigan-based agency, picks up online collector car marketplace Hemmings.
Champion is named official franchise development firm for Feng Cha, a premium boba beverage chain with over 80 stores across the U.S... InnoVision Marketing Group, a bilingual agency headquartered in San Diego, is named PR agency of record for Herman Law, a legal firm representing victims of sexual abuse... Prism PR picks up Gaia, a member-supported global video streaming service.
NINICO, a Silicon Valley-based PR firm, is selected as agency of record for Anglepoint, a software asset management and IT asset management company... Firecracker PR signs on Firewalla, a provider of cybersecurity firewalls for families and businesses... New Engen is named digital marketing partner for Highlights for Children, a global media brand aimed at children up to 12 years of age... RG2 Communications is named agency of record for Hotel Milu Milano, a newly opened hotel in Milan’s Porta Venezia district. 
Praytell Sports delivers pitch for privately financed, 22,000-seat, $650 million stadium to house the Chicago Fire Football Club... PAN expands ties with end-to-end supply chain solution provider Infios (formerly Körber Supply Chain Software)... Firecracker PR lands Vancouver's HydroGraph.
