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Minds + Assembly, a brand launch agency, merges with medical communications agency BOLDSCIENCE to enhance its strategic healthcare communications and commercialization platform, which serves pharma, biotech, medical device and digital health clients. As part of Minds + Assembly, BOLDSCIENCE will continue to operate under its current name and branding. BOLDSCIENCE co-founder and CEO Mark Lydiatt will serve as CEO of the Minds + Assembly platform. Minds + Assembly’s addition of BOLDSCIENCE follows several other strategic acquisitions, including healthcare-focused social media company HashtagHealth and digital media, execution and analytics company Awaken Interactive. “Mark and the BOLDSCIENCE team share our values, as well as the desire to think disruptively to support the companies and products that are changing the healthcare landscape,” said Minds + Assembly co-founder Stephen Minasvand.
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The Chief Marketing Officer Council, a network of more than 16,000 chief marketing executives, forms a strategic partnership with The Wise Marketer Group, an education, advisory and media company which advocates for the customer loyalty marketing industry. The partnership will provide members and audiences with access to expanded content, education programs and exclusive cost-saving opportunities. “The CMO Council is constantly looking to share, extend and build upon its unmatched marketing intellectual capital and resources and this collaborative partnership will open up a wide new expanse of opportunities for marketers looking to level-up,” said CMO Council founder and CEO Donovan Neale May.
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Thomas.A Public Relations Ltd. is launched by Aprille Thomas, who was previously director of public relations and communications at Barbados Tourism Marketing. The new agency provides communications and public relations services to clients throughout the Caribbean, Latin America and the US. Its offerings include public affairs & crisis management; tourism & destination promotion; conferences, events & festival planning and promotion; and content production. “We’ve had experience planning and promoting global corporate events, and as the Caribbean continues to grow its offerings in this area with many large-scale corporate events coming to the islands, we offer turnkey services to help businesses facilitate any size corporate event,” Thomas said.
Brunner, a Pittsburgh-based integrated marketing agency, acquires AdSkate, an AI-powered creative analytics and marketing intelligence platform that helps brands and agencies optimize advertising performance... Augustine Agency launches Flavor Theory, a foodservice marketing practice aimed at helping restaurants, food manufacturers, distributors and institutional dining organizations grow their brands and businesses... The Acceleration Community of Companies releases a report finding that almost half (49 percent) of Gen Z sports fans say they have become interested in a new sport or athlete because of fan-created content or something entirely outside the sport. 
VPE Communications, which helps organizations authentically connect with diverse audiences, celebrates 38 years in business and announces a new ownership structure... Praytell expands into the Asian market with the opening of a new office in Singapore... The International Public Relations Network unveils a new visual identity and redesigned website. 
SourceCode Communications launches SourceCode Germany, establishing the agency's first office in continental Europe... Clario Group acquires Ted Miller Group, a Miami-founded agency focused on clients in the technology, travel & leisure and financial services sectors... Global Situation Room’s Global Risk Advisory Council is hosting a July 23 webinar that will go over the results of its new Reputation Risk Index.
Havas acquires MUT, a Barcelona-based firm focused on experiential marketing and sustainable events... IPREX lauches its AI Task Force...D S Simon Media, one of the first companies to produce a satellite media tour, celebrates its 40th anniversary... Washington Women in Public Relations is sponsoring an event that shows communications pros who work with associations how they can get their messages across clearly, credibly and courageously. “How Associations Lead with Strategic Storytelling,” at 6 p.m. on July 16.
TEAM LEWIS starts up its AI Practice... Thunderly launches a year-long storytelling campaign focused on how franchising can provide a pathway to business ownership... JIN, a European communications consulting group, introduces "AI Campaigning", a corporate offering designed to model and anticipate stakeholder behavior.
