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| Tomio Geron |
Bospar hires business and technology journalist Tomio Geron to join its content team. Geron has been a reporter and editor at the Wall Street Journal, Forbes, Protocol and other leading publications, covering such topics as venture capital, startups, AI, fintech, Web3/crypto, SaaS, the gig economy, health tech and the consumer internet. At Bospar, he will advise clients on content marketing strategy. “Tomio has reported on companies like Box, Facebook, HootSuite, Intel, Optimizely and Tesla. He knows what makes a top-tier news story. Tomio is the perfect addition to our content team,” said Bospar principal Curtis Sparrer.
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| Abigail Jacobs |
REI Co-op, a specialty outdoor retailer, brings on Abigail Jacobs as CMO. Jacobs most recently served as SVP, integrated marketing and brand at Sephora. She was previously VP marketing, content + community for West Elm, a Williams-Sonoma brand. Earlier in her career, she was an account executive at Edelman. At REI, Jacobs will oversee all aspects of the company’s marketing engine, including creative, customer and member planning, marketing operations and brand strategy. “She has a wealth of experience and brings a true understanding of what it means to infuse a brand with purpose. Abigail believes in the co-op's mission—that time outside is a fundamental human right—and understands how to bring that mission to life through marketing,” said REI president and CEO Eric Artz.
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| Aylin Kosova Bilgin |
GenScript Biotech, a biotechnology company leveraging advanced, proprietary gene synthesis and life-science technologies, names Aylin Kosova Bilgin CMO for GenScript Life Science Group. The newly created position has been established to accelerate GenScript's growth in the life science market globally. Bilgin most recently served as CMO & associate at The CMO Syndicate. She previously worked for more than 17 years at The Coca-Cola Company, where she held such leadership positions as VP of Coca-Cola trademark category for Europe and VP of marketing transformation for Latin America. “Her global experience in data-driven strategies, consumer-centricity and AI applications will revolutionize our marketing and propel our organization's growth," said GenScript Life Science Group president Ray Chen.
Mahen Gunaratna, who was chief strategy advisor and communications director to former New Jersey Governor Phil Murphy and deputy communications director for ex-NYC Mayor Bill de Blasio, is coming on board at MikeWorldWide as EVP of public affairs.
Jeremy Guterl, a veteran of Ketchum Analytics and Edelman Berland, has joined Ruder Finn as senior VP-research and analytics.
Sukanti Ghosh, who has held senior leadership roles at Albright Stonebridge Group, APCO Worldwide, Barclays and Bank Muscat, is joining ICR as partner, international strategy & markets.
Bentley Motors appoints Angus Fitton as chief communications officer, effective March 16. Fitton was most recently vice president of PR at Porsche Cars North America... Sunbit, a financial tech company offering buy now, pay later services, names Shachar Scott as CMO.... KemperSports, a golf, sports, and hospitality experience company, promote Sara Kearney as its first CMO... Digital Currency Group, a venture capital company, promotes Amanda Cowie to chief communications officer.
Wendy Carhart, who rose to the chief communications, culture & purpose post at Real Chemistry, has moved to the Learning Care Group.
