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BPCM is appointed US PR shop for international sail racing championship Sail GP. Cofounded in 2018 by Oracle founder and chairman Larry Ellison and gold-medal Olympian and five-time America’s Cup winner Sir Russell Coutts, SailGP is a global championship with national teams battling it out in identical high-tech, high-speed 50-foot foiling catamarans at iconic venues around the world. Its 2025 season gets underway in the UAE with the Emirates Dubai Sail Grand Prix Presented by P&O Marinas on Nov. 23-24. “BPCM is a women-led business with deep expertise working with premium lifestyle brands. We are proud to work with BPCM to bring SailGP firmly to the intersection of sport, spectacle and luxury,” said SailGP global communications director Natalie Fortier.
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REYA Communications picks up Laughing Waters, a private villa on Barbados’ Sandy Lane Estate. Headquartered in New York and Miami, REYA will manage Laughing Waters’ media relations in the US and UK, showcasing the estate’s blend of privacy, luxury and Caribbean elegance. Built in the 1960s, the property is now available to guests for the first time, following a redesign completed in winter 2023. Its 12 bedrooms across three buildings, can accommodate up to 24 guests with a dedicated staff team, including an in-house chef and butlers. In addition, the property’s Great House has a private gym, cinema, formal dining areas and art deco bar. REYA’s recent collaborations include campaigns for Neiman Marcus and tour operator Pelorus.
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Scout Lab signs Technovation, a global technology and AI education nonprofit. The agency is working with Technovation as it expands its global footprint, including the recent launch of The AI Forward Alliance, a partnership it created with other global organizations and industry partners. Scout Lab also led the communications strategy for the report Women in AI: A Global Overview of a $200 Billion Innovation Opportunity, which examines the current landscape and future projections for women in technology. Over the last 15 years, Technovation has trained 150,000 girls to be technology entrepreneurs and innovators. “We’ve reached hundreds of thousands of girls globally, but there is still so much more work to be done. Partnering with Scout Lab was crucial to get the word out about our work,” said Technovation founder and CEO Tara Chklovski.




Impact PR & Communications signs on to provide strategic communications and support for Hudson Valley Connected, a regional initiative expanding free technology assistance and digital literacy resources throughout the Valley... TURNER is named national PR partner for Travel Oregon... Rubenstein Public Relations is named AOR for workforce development organization America Works.
FINN Partners flies with Textron Aviation Inc., working on the company’s 2026 Special Olympics Airlift and other key initiatives... Archer is named lead strategy and North American PR firm by CASE Construction Equipment... NLG Communications signs on as strategic communications advisor for Metrolink, a commuter rail system in Southern California.
Rubenstein Public Relations re-ups as agency of record for Doroni Aerospace, a provider of personal electric vertical takeoff and landing aircraft... Zapwater Communications is appointed US AOR for The Cliff Hotel Jamaica, a luxury destination resort in Negril’s West End... MZ Group lands strategic investor relations and financial communications program for Zefiro Methane Corp.
Ripley PR is named PR shop for HCSS, which provides construction management software for the heavy civil and infrastructure construction industry... Redpoint checks in at The Alfond Inn at Rollins College... RG2 Communications lands International Design, a curatorial platform bringing together collectible design, contemporary art and cultural experiences.
Coyne PR picks up AOR duties for Goddard Systems, LLC, manager of a franchise system that serves more than 100K students... GO PR lands JW Marriott Detroit Water Square, which will open in February 2027... REYA Communications signs on as the U.S. and Canada agency of record for Yora Nordic Spa Brownstone, a 130,00-square-foot property opening in Portland, CT this November.



