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| Taj Reid |
Edelman’s Taj Reid is moving to Burson as global chief creative officer on Jan. 8. He will replace Simon Shaw, who is departing at the end of the year.
Reid was Edelman’s global chief experience office and US creative officer during his more than five-year stint.
He joined the No. 1 independent PR firm from Microsoft, where he worked on shipping Paint 3D, Office and Mixed Reality innovations for Windows.
Corey duBrowa, Burson CEO, said Reid “understands how to reach and motivate audiences at the intersection of creative, design and technology to drive preference and build reputations for clients.”
WPP owns Burson.
Nate Gatten, executive VP at American Airlines, will join Apple on Aug. 31 as VP-government affairs.
The Ogilvy Group names WPP Open X global communications & marketing director Nicole Parkinson as global head of marketing and promotes SVP, creative communications Kappie Kopp to global head of communications... Creativ Company appoints Sarah Saul as VP of marketing and communications. Saul joins the firm from Roku... Insulet, a medical device company, adds Joan Campion, Adam Feigen and Jane Hoffman to its communications team.
Otter.ai, an AI notetaker that turns the spoken words from meetings into searchable intelligence, automated action items and agentic workflows, names Alex Gay CMO... Disney Consumer Products promotes Joss Hastings to SVP, marketing... Shoe Station Group, which operates 422 stores in 35 states and Puerto Rico, appoints Tracy Dick as CMO.
Chelsey Thomas, who was a VP at Booz Allen Hamilton and a professional staff member on the House Permanent Select Committee on Intelligence, is joining defense technology company AEVEX as VP of government affairs.
Finn Partners has named Fahlgren Mortine veteran Marty McDonald as managing partner and head of its new Columbus office.
