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| Taj Reid |
Edelman’s Taj Reid is moving to Burson as global chief creative officer on Jan. 8. He will replace Simon Shaw, who is departing at the end of the year.
Reid was Edelman’s global chief experience office and US creative officer during his more than five-year stint.
He joined the No. 1 independent PR firm from Microsoft, where he worked on shipping Paint 3D, Office and Mixed Reality innovations for Windows.
Corey duBrowa, Burson CEO, said Reid “understands how to reach and motivate audiences at the intersection of creative, design and technology to drive preference and build reputations for clients.”
WPP owns Burson.
Bastion appoints Jody Sowa as managing director, PR in the US, strengthening the company’s growing presence in Los Angeles and New York... The Davis Companies, a Boston-based real estate developer, appoints Andrea Simpson as EVP of creative, brand and communications... CBIZ, a professional services advisor, appoints Christopher Sikora as VP, investor relations and corporate finance.
Nick Clegg, who was global affairs president at Meta in a seven-year run, has joined London's Hiro Capital investment firm as a general partner.
Burson brings on Bruce Haynes, who served as global co-chairman of the crisis communications and issues management unit at FGS Global, as U.S. head of public affairs.
The Herald Group, a DC-based public affairs firm, brings on DDC Public Affairs SVP, creative director Brad Whitford as chief creative officer... Rensselaer Polytechnic Institute hires former Mastercard VP of marketing Dana Bodine as its first CMO... Reinsurance Group of America, a life and health reinsurer, appoints Ryan Krueger as SVP, investor relations, effective Jan. 5, 2026.
Edelman has named Anna Vogt, who is EMEA chief strategy officer at VML, as its
