 |
FNK IR adds Marti Technologies, a micromobility and ride-hailing service provider operating in Turkey, to its client roster. The company is engaging FNK IR for investor relations counsel as it begins to monetize its ride-hailing business. Founded in 2018, Marti spent its first four years as a company focusing on micromobility (e-scooters, e-bikes and e-mopeds) before shifting its focus to the ride-hailing business, which connects riders and drivers. FNK IR partner Matt Chesler will be leading the account.
 |
54, a London-based sports and entertainment agency, has been named to represent The Institute Golf Club, which is in California’s Santa Clara Valley. 54's work will focus on enhancing the club’s position as one of most esteemed golf facilities in the US. The agency will also serve a critical consultancy role for The Institute, leveraging its experience as event management company for such major tour events as LIV Golf League, Aramco Team Series (Ladies European Tour) and The International Series (Asian Tour). Created by Frys Electronics owner John Fry, Institute Golf Club opened in 2002. “We have been highly impressed by the experience of 54’s golf advisory team and their work with clubs of high repute around the world,” said Randy Fry, representing the Fry family ownership.
 |
RG2 Communications is appointed agency of record for Aguamadera Ibiza, a property on the island of Ibiza, which is in the Mediterranean Sea off the eastern coast of Spain. The property, which officially opened in 2023, is located in a restored 19th-century finca (Spanish for a rural farmhouse or estate). It has seven rooms in its main building, as well as four standalone structures that are designed to embrace the natural surroundings of rural Ibiza. The property is also dedicated to sustainability, with a permaculture farm and gardens spanning over 13,120 square feet.
IMAGINE PR is appointed North American PR representative for Thailand's Chiva-Som, a wellness brand... Gilly Group, which works with clients in the golf industry, is named AOR for architecture firm Staples Golf Design... Merlot Marketing lands BlackPine Communities to support the launch of Nānā Kai, a master-planned residential community on the South Kohala Coast of Hawaiʻi's Big Island. 
Racepoint Global signs on to work with MIPS, which develops tools, software and compute required for building autonomous edge computing platforms... Allen & Gerritsen picks up Appalachian Mountain Club, the oldest operating outdoor and recreation conservation organization in the US... RG2 Communications scoops up The Broome, a boutique hotel in Manhattan’s SoHo neighborhood. 
Strategic Objectives is selected by Waterfront Toronto to lead integrated communications for the opening of a new section of the city’s Biidaasige Park... Scout Lab, which works with clients focused on human and planetary health, is named AOR for auction-based platform BuyWander... Marketplace Excellence Corporation is named US PR firm for the Anguilla Tourist Board. 
5W is named agency of record for Strength of Nature, which offers such multicultural haircare brands as African Pride, as well as Motions Xpress Shampoo Hair Color... RG2 Communications is representing Rebelo de Andrade, an architecture and design studio based in Portugal... Big Fish Collective is engaged as agency of record for publicity and media relations for Nikwax, which produces PFAS-free waterproofing and aftercare solutions for outdoor apparel, footwear and gear.
Lou Hammond Group lands Visit St. Petersburg Clearwater, Florida’s Historic Coast and VIVA Cruises... Champion picks up Snooze Eatery, a breakfast and brunch restaurant with nearly 70 locations nationwide... Red Lorry Yellow Lorry wins US PR duties for ArgusEye, a tech company providing an autonomous AI workforce that helps engineering teams ship secure, compliant cyber-physical products more quickly. 
