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The MicDrop Agency lands ClimateTech Connect 2025, an event designed to drive innovation in climate resilience, adaptation and sustainability. The event, which will take place April 15–16, 2025, at the Ronald Reagan National Building and International Trade Center in Washington, DC, will gather over 1,500 global leaders, featuring keynotes, panel discussions and workshops. MicDrop’s “proven expertise in tech-focused PR and high-profile event communications makes them the ideal partner to ensure the success and impact of ClimateTech Connect 2025,” said ClimateTech Connect CEO Megan Kuczynski.
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FINN Partners announces that its New York-based consumer lifestyle and sports division has been selected by U.S. Ski & Snowboard, the national governing body for Olympic and Paralympic skiing and snowboarding, as PR agency of record leading into the 2026 Winter Olympics. FINN will support U.S. Ski & Snowboard’s mission to increase public awareness and positive perception of Olympic and Paralympic sports year-round with strategic communications efforts that incorporate key brand partnerships, highlight Team USA ski and snowboard athletes and integrate marquee domestic World Cup events. The agency’s expertise with Olympic and Paralympic PR has included work with USA Fencing, Kodiak’s partnership with USA Climbing, Excel Sports’ female roster and the National Women’s Soccer League. “The group’s impressive breadth of experience and dedicated team of PR experts are exactly what we need to help us succeed in these efforts,” said Sophie Goldschmidt, President and CEO, U.S. Ski & Snowboard.
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Brands2Life signs on as PR and communications agency in the UK for Rennie, a heartburn and indigestion consumer health brand from Bayer. Brands2Life will focus on delivering a dating-led campaign that resonates with modern consumers and reinforces Rennie’s position as the trusted brand for fast-acting heartburn relief. “Brands2Life addressed our brief in a really clear and compelling way. Their passion, energy and smart ideas left our team feeling very excited,” said Bayer Consumer Health UK head of media relations, Reena Bajwa.




FleishmanHillard is named strategic communications consultancy for the Bay Area Host Committee... Kite Hill is named PR partner for the Artist and the Machine summit, which till take place Nov. 19 in Los Angeles... Alliance Connection, a Detroit-based agency that specializes in all-inclusive resorts, travel and hospitality, wins Elite Island Resorts with properties in Antigua, Barbados and Panama.
Merlot Marketing is named agency of record for Nichiha USA, a manufacturer of building material solutions... Sally Beauty, the consumer retail division of parent company Sally Beauty Holdings, appoints Creative Media Marketing as its public relations agency of record... Doner comes on board as agency of record for Rush Street Gaming, which operates Rivers Casino locations in Pittsburgh; Philadelphia; Des Plaines, IL; Portsmouth, VA; and Schenectady, NY.
JPR Group picks up Kimmel Architecture (formerly Kimmel-Bogrette Architecture + Site) to establish a presence in the senior living marketplace... RG2 Communications, adds Pollini at Ladbroke Hall, an Italian restaurant that is part of the 43,000 sq.-ft. Edwardian landmark, which presents live music, contemporary art, dance and gastronomy... M&C Communications assumes PR duties for Hope for Stomach Cancer nonprofit group.
Konnect Agency connects with Crescent Hotels & Resorts... FleishmanHillard specialty agency Methods+Mastery’s "Team BDG” comes on board as agency of record for Blue Diamond Growers... The Lacek Group, a loyalty, CRM and brand marketing agency that is part of Ogilvy One, picks up FNBO financial services outfit.
Rubenstein Public Relations works to burnish the legacy of Manhattan’s Riverside Memorial Chapel as a 



