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Interpublic Group acquires Intelligence Node, an eCommerce intelligence platform that leverages AI to aggregate and analyze billions of data points across more than 1,900 retail categories in 34 global markets. Through the acquisition, Interpublic will be able to integrate the data collected into its existing and future commerce solutions. Intelligence Node provides insights into product attributes, media, pricing, availability, promotions and consumer sentiment. "Intelligence Node's robust platform provides the real-time market-wide signals that brands need to optimize retail media campaigns, commerce strategies and ultimately drive performance in today's highly competitive digital landscape," said Interpublic CEO Philippe Krakowsky.
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DGA Group launches a new website that integrates founding member Albright Stonebridge Group. The website is intended to reflect the full breadth and depth of the advisory services provided by ASG and DGA. It has such features as dedicated sections that highlight key services, industry specializations and regional expertise; 50 case studies that illustrate the work delivered to clients by ASG and DGA; and biographies of DGA Group’s more than 200 senior professionals. DGA-ASG's offerings include commercial diplomacy, geopolitical advisory, proactive risk management and public affairs & government relations.
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Checkmate, a Raleigh, NC-based government relations and public affairs firm, is opening a new office in Washington, DC and adding key personnel. As part of the expansion, Jim Cain, who served as US ambassador to Denmark under President George W. Bush will join the firm as a senior adviser, and Chris LaCivita Jr. will serve as public affairs director. Checkmate, which works with more than 80 clients across such sectors as financial services, health care, transportation and technology, intends is to become a full-service federal firm during 2025. Managing partner Ches McDowell said that “the firepower of Chris and Ambassador Cain joining our team” will help the firm to formalize its position in the nation’s capital.
Brunner, a Pittsburgh-based integrated marketing agency, acquires AdSkate, an AI-powered creative analytics and marketing intelligence platform that helps brands and agencies optimize advertising performance... Augustine Agency launches Flavor Theory, a foodservice marketing practice aimed at helping restaurants, food manufacturers, distributors and institutional dining organizations grow their brands and businesses... The Acceleration Community of Companies releases a report finding that almost half (49 percent) of Gen Z sports fans say they have become interested in a new sport or athlete because of fan-created content or something entirely outside the sport. 
VPE Communications, which helps organizations authentically connect with diverse audiences, celebrates 38 years in business and announces a new ownership structure... Praytell expands into the Asian market with the opening of a new office in Singapore... The International Public Relations Network unveils a new visual identity and redesigned website. 
SourceCode Communications launches SourceCode Germany, establishing the agency's first office in continental Europe... Clario Group acquires Ted Miller Group, a Miami-founded agency focused on clients in the technology, travel & leisure and financial services sectors... Global Situation Room’s Global Risk Advisory Council is hosting a July 23 webinar that will go over the results of its new Reputation Risk Index.
Havas acquires MUT, a Barcelona-based firm focused on experiential marketing and sustainable events... IPREX lauches its AI Task Force...D S Simon Media, one of the first companies to produce a satellite media tour, celebrates its 40th anniversary... Washington Women in Public Relations is sponsoring an event that shows communications pros who work with associations how they can get their messages across clearly, credibly and courageously. “How Associations Lead with Strategic Storytelling,” at 6 p.m. on July 16.
TEAM LEWIS starts up its AI Practice... Thunderly launches a year-long storytelling campaign focused on how franchising can provide a pathway to business ownership... JIN, a European communications consulting group, introduces "AI Campaigning", a corporate offering designed to model and anticipate stakeholder behavior.
