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Kaplow is appointed as agency of record for four brands from the portfolio of Henkel North America, a manufacturer of personal care and household cleaning products. The agency will oversee communications strategy, media relations, influencer/tastemaker engagement and thought leadership for each of the brands. The brands newly represented by Kaplow are DevaCurl, which is targeted at customers with curly hair; SexyHair, a professional brand of salon grade products; STMNT Grooming Goods, a barbering brand; and hair coloring brand #Mydentity.
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Red Fan Communications signs on as agency of record for ESO Solutions, a data source and software provider for EMS, fire departments, hospitals and state agencies. Red Fan will be leading ESO's media relations and thought leadership initiatives. ESO’s offerings focus on delivering insights that improve quality of care and transform the way first responders collect, share, report and analyze critical information to improve community health, safety and patient outcomes.
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Kafka Media Group is named agency of record for PulseJet Studios, a San Francisco-based studio producing virtual reality music videos. The agency will handle PulseJet Studios’ public relations strategy as well as managing media relations and building brand recognition. KMG will also lead targeted influencer relationship expansion and identify strategic thought leadership opportunities. “In just 3 months, KMG has met many of our major media goals and established PulseJet among journalists as a leader in the virtual reality space,” said PulseJet founder and president John Gearty.
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Colangelo & Partners is selected as public agency of record for the Consorzio Alto Adige Wines, which represents winemakers from Alto Adige, one of Italy's smallest wine-producing regions. The agency will lead integrated public relations efforts, including media outreach, event planning and campaigns focused on showcasing the unique qualities of Alto Adige wines along with their distinctive Alpine-Mediterranean terroir. The partnership is part of the consortium's mission to expand its global presence and connect with US wine enthusiasts, media, and trade professionals. "The US is a vital market for Alto Adige wines, and we are excited to collaborate with Colangelo & Partners to amplify our message," said Consorzio Alto Adige Wines director Eduard Bernhart.
The Uptown Agency is named agency of record for USA Bobsled/Skeleton, the national governing body for the bobsled and skeleton in the US... SPM Communications adds L&L Hawaiian Barbecue, Sunfly and Puttery to its client roster... Grant PR, which has handled such clients as 3M, Empire State Realty Trust and WNET Thirteen, signs on commercial retail real estate brokerage firm Rova.re.
French/West/Vaughan is named agency of record for Carolina Performing Arts' inaugural "All. Together. Now." Festival, which will take place Feb. 19–21, 2027... Ruder Finn signs on as communications agency of record for Neurocrine Biosciences... Ripley PR is chosen to serve as the public relations agency of record for CAMP Digital, a digital marketing agency focused on the home service industry.
Red Lorry Yellow Lorry is named PR AOR in the U.S., UK, Germany, Austria and Switzerland for Flowable, developer of the Agentic Case Platform, which helps regulated organizations orchestrate AI agents while keeping humans in the loop... Moore is selected as brand AOR for the Alzheimer's Association... PhillComm Global, which specializes in emerging industries and new categories, is named AOR for AIGNCI, HIFI and Hypercall.
Racepoint Global is selected as communications agency for Velaura AI, a company developing ultra-low-power silicon and software technologies for data centers and emerging Physical AI applications... V2 Communications signs on to work with Bevi, Cielo and Treefera... Colangelo & Partners is named AOR for for independent fine wine retailer Tribeca Wine Merchants, which is celebrating its 25th anniversary.
FINN Partners is named public relations agency of record for SUSE, which provides enterprise open-source solutions... Lou Hammond Group signs on to work with the West Virginia Department of Tourism... Wireside Communications adds Xscape Photonics, Salience Labs and Aria Networks to its client roster.
