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| James Foster |
Fashion retailer Hugo Boss brings on Netflix EMEA head of marketing James Foster as its SVP of global marketing. Before joining Netflix in 2023, Foster was head of global marketing and CMO for IKEA Retail. He also held a variety of positions over a 13-year career at Adidas, including VP Reebok Europe. Foster succeeds Nadia Kokni, who left the company in December. At Hugo Boss, Foster is responsible for further developing the company’s customer-centric approach and devising unique customer experiences. Hugo Boss CEO Daniel Greider noted that Foster “brings extensive experience at various global companies” and “will build on the strong foundation we have established over the past few years.”
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| Jackelyn Keller |
Comscore, which measures and analyzes consumer behaviors, appoints Jackelyn Keller as its CMO. Keller has been an advisor to Comscore’s leadership team since September 2024. She previously served as global head of marketing at Quantcast, an AI powered DSP. Before that, she was head of market intelligence and global product strategy at Samsung Ads. At Comscore, Keller will be tasked with promoting the company’s measurement innovations and facilitating collaboration across a range of media companies. “Her background in operations, product and revenue strategy, paired with her exceptional talent for positioning and creating accessible branding, exemplifies our unwavering commitment to empowering our clients,” said Comscore CEO Jon Carpenter.
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| Evan Day |
BriteCap Financial, a non-bank lender that works with small businesses, names Evan Day VP of digital marketing. Day was previously head of marketing at CAN Capital and senior marketing manager at software developer SimScale. He is also fractional CMO at fantasy sports app Gridiron AI. Currently pursuing a PhD in Neuroscience, he is experienced in data analytics, marketing automation and lifecycle management. “His expertise in digital marketing and lead nurturing will enhance our customer and partner experience,” said BriteCap CEO Richard Henderson.
MMGY Global, which works with clients in the travel, tourism and hospitality sectors, promotes Justin Farmer to chief growth officer, a newly created role at the firm... Golin names Alexandra Ladas VP, global AI integration... Manifest brings on Richard Titus as non-executive director for US operations... Century Golf Partners, a golf course ownership and management firm hires Amy Spittle as VP of marketing. 
160over90 names EVPs Jessica Sinn, Justin Zambuto and Ryan Brown to jointly lead the Endeavor-owned cultural marketing agency... ERM, a specialist sustainability consultancy, brings on Emily Luscombe as partner. She was at Britain's Instinctif Partners... BizCom Associates promotes Dan Wiley to creative director... Xometry, an AI-driven marketplace that connects enterprise buyers with suppliers of manufacturing services, appoints Stephany Verstraete as CMO.
French/West/Vaughan hires Hulu's Caroline Newberry as AVP, social media & influencer marketing... Matter Communications promotes Grace Torrance to SVP... McNeely Brockman Public Relations adds Amanda Reinbold as a senior advisor and Rachel Wood as its first creative director... Litera, which provides legal technology solutions, appoints Cynthia Gumbert as CMO.
Brunswick Group has hired Kate Bedingfield, who was Joe Biden’s communications director, as a partner in its DC office.
Prosek Partners brings on former Blackstone senior managing director Stephen Lewis as a partner in its London office.
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