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| James Foster |
Fashion retailer Hugo Boss brings on Netflix EMEA head of marketing James Foster as its SVP of global marketing. Before joining Netflix in 2023, Foster was head of global marketing and CMO for IKEA Retail. He also held a variety of positions over a 13-year career at Adidas, including VP Reebok Europe. Foster succeeds Nadia Kokni, who left the company in December. At Hugo Boss, Foster is responsible for further developing the company’s customer-centric approach and devising unique customer experiences. Hugo Boss CEO Daniel Greider noted that Foster “brings extensive experience at various global companies” and “will build on the strong foundation we have established over the past few years.”
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| Jackelyn Keller |
Comscore, which measures and analyzes consumer behaviors, appoints Jackelyn Keller as its CMO. Keller has been an advisor to Comscore’s leadership team since September 2024. She previously served as global head of marketing at Quantcast, an AI powered DSP. Before that, she was head of market intelligence and global product strategy at Samsung Ads. At Comscore, Keller will be tasked with promoting the company’s measurement innovations and facilitating collaboration across a range of media companies. “Her background in operations, product and revenue strategy, paired with her exceptional talent for positioning and creating accessible branding, exemplifies our unwavering commitment to empowering our clients,” said Comscore CEO Jon Carpenter.
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| Evan Day |
BriteCap Financial, a non-bank lender that works with small businesses, names Evan Day VP of digital marketing. Day was previously head of marketing at CAN Capital and senior marketing manager at software developer SimScale. He is also fractional CMO at fantasy sports app Gridiron AI. Currently pursuing a PhD in Neuroscience, he is experienced in data analytics, marketing automation and lifecycle management. “His expertise in digital marketing and lead nurturing will enhance our customer and partner experience,” said BriteCap CEO Richard Henderson.
Dezenhall Resources brings Sam Jeffries back to the firm as an SVP. Jefferies rejoins Dezenhall, where he had been a VP, from Starbucks, most recently serving as group manager, issues and crisis communications... The International Bottled Water Association appoints Matt Herrick as president and CEO, effective March 15... Stretch PR, which works with clients in the insurance and professional services industries, promotes Alana Anselmi to group account director.
The J.M. Smucker Co. names Katie Williams CMO, effective March 9... Jones Lang LaSalle, a professional services firm that specializes in real estate and investment management, appoints Mencía Barreiros as head of communications... Hub International Limited, a global insurance brokerage and financial services firm, appoints Sue Lee as SVP of investor relations, a newly created role.
Stagwell appoints Ben Berentson as CEO, owned media. Berentson was most recently managing director at Stagwell’s Code and Theory... FUSE Create, a Toronto-based advertising agency, brings on Jenn Duggan as SVP, managing director, PR. Duggan joins the agency from Citizen Relations, where she most recently served as president... The Virginia Department of Transportation’s Richmond District names Nicole Bell communications manager. Bell previously served as VP of public relations for Smile Train.
Sanctuary Wealth, a platform that provides comprehensive money management solutions, names Marissa Fox-Foley as CMO... GMMB promotes Jodi Quintero and Erica Monteith to partner... Furia Rubel Communications adds presentation strategist Valerie Madamba and law firm leader Meghan Warren to its international faculty.
Paramount Skydance has named Ted Lehman, senior VP and head of US public policy and government affairs.
