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Crosby Marketing Communications is named a prime contractor on the National Institutes of Health’s five-year, $1 billion Public Information and Communication Services contract. The contract will help NIH procure comprehensive communications and social marketing services such as research, media support, audience outreach and promotion, materials development, digital engagement and program evaluation. Crosby’s client roster also includes the Agency for Healthcare Research and Quality, Blue Cross and Blue Shield of Vermont, U.S. Department of Health and Human Services, Health Resources and Services Administration, Kaiser Permanente, OrganDonor.gov, Shriners Children’s, Substance Abuse and Mental Health Services Administration, and the U.S. Preventive Services Task Force. “We’re honored to be selected for this prestigious contract and look forward to using our expertise to help NIH engage diverse stakeholders and consumer groups and promote advancements that positively impact the health of our nation,” said Crosby president Raymond Crosby.
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Champion signs on as agency of record for craft spirits brand Western Son Vodka. The agency will lead strategic initiatives to amplify the brand’s visibility, enhance consumer engagement and drive incremental sales. Its efforts will focus on integrated omnichannel marketing campaigns across digital, social media, influencer and media relations to elevate the brand within key markets such as Texas and Oklahoma, while also expanding its national presence. “Champion’s deep experience in building brand recognition in competitive markets makes them the perfect fit for us,” said Western Son Vodka VP of brand marketing & on premise Erin King. “We’re looking forward to leveraging their expertise to increase visibility, attract new customers and strengthen our presence locally, regionally and nationally.”
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The Uptown Agency, a Dallas-based brand development, digital marketing and strategic communications firm, is partnering with TEZ Technology, which provides mobility, parking and payment solutions. The agency will leverage its brand strategy expertise to elevate TEZ Technology's visibility and strengthen its position as a market leader. "When we sought a partner to help us grow the TEZ brand, The Uptown Agency's track record of success and deep expertise made them the clear choice," said TEZ Technology VP of marketing Don Abell.
Thunderly is engaged by early childhood education company Celebree School, to lead a comprehensive digital marketing and franchise development support program... CIIC PR adds Kemetale, which offers intimate Nile cruises, to its roster of luxury travel clients... Bloomerang PR, a Denver-based agency is named Colorado agency of record for the Sundance Film Festival as the event pulls up stakes in its longtime Park City, UT home and heads to Boulder.
Ilex Content Strategies collects Contrivian, a tech company providing intelligent mission-critical connectivity... Astonish Media Group comes on board as agency of record for Sioux Honey Association Co-op, the nation’s only beekeeper-owned honey cooperative... Prism PR signs on to work with CareScout, a Genworth Financial unit... RG2 Communications lands Jacobsen Studio, an architecture studio recognized for its site-specific approach to contemporary design.
Rosen Group to bolster media visibility of Kustom Entertainment, a live event production and ticketing technology company... LDPR lands AOR duties for Windjammer Landing Resort & Residences, a Caribbean resort set along the shores of Labrelotte Bay in St. Lucia... Vitamin, a Baltimore-based shop, picks up The Mood Center, a mental health practice specializing in neurotherapy treatments for depression and related conditions.
Orchestra is selected as US strategic public relations agency of record for the US Soccer Federation... SourceCode Communications comes on board as agency of record for golf game tracking platform Arccos Golf, the Official Game Tracker of the PGA TOUR... Cherish PR, part of The Wilful Group, is named PR agency in the UK for global tech and lifestyle accessories brand CASETiFY.
CIIC PR picks up PR duties for NUBA Travel, a luxury travel design company specializing in curated journeys around the world... Magrino PR gains AOR status for M Social New York Downtown, a hotel that opened in Lower Manhattan... RG2 Communications checks in at Hotel Milu Florence.
