 |
The Pollack Group is appointed agency of record for the Simon Wiesenthal Center (one of the world’s foremost Jewish human rights organizations), Moriah Media, and the Museum of Tolerance (which includes the Mobile Museums of Tolerance). The agency’s work will focus on message development, proactive media engagement, storytelling and issues management to raise the visibility of critical initiatives, support timely media responses, and position leaders of the organizations as go-to experts on issues of antisemitism, justice, and human dignity. The efforts will focus on strengthening SWC’s role as a global authority while enhancing the visibility and cultural footprint of the Museum of Tolerance within the Southern California museum landscape. TPG will spotlight Moriah Media’s creative contributions in telling stories from the history of Israel and the Jewish people. “This is more than just partnership,” said The Pollack Group president Stefan Pollack. “It’s a rallying call to confront the rising tide of antisemitism, hate, and intolerance.”
 |
Firecracker PR wins Advance Solutions, a global technology solutions provider headquartered in Atlanta. Firecracker is tasked with increasing the awareness specifically for the company’s "NPSM Cloud", a tech stack created uniquely for non-profit organizations, built on ServiceNow, a cloud-based platform that helps organizations automate and manage business processes, and Salesforce.
 |
The Uptown Agency, a Dallas-based brand development, digital marketing and strategic communications agency, adds Traver Connect, a provider of automotive service solutions, to its client roster. The agency will focus on brand development and digital marketing initiatives, working to highlight Traver Connect’s unique value proposition, with goal of spurring growth and increasing market presence in the automotive service sector. “When we sought a partner to help us grow the Traver Connect brand and improve our digital footprint, The Uptown Agency's track record of success and deep expertise made them the clear choice," said Traver Connect founder and CEO John Traver.
Development Counsellors International picks up Meet Boston, destination marketing organization for the Greater Boston area, for PR, business events and travel trade in Canada... Gunpowder, an enthusiast lifestyle agency, to create buzz through “proactive, authentic storytelling”... McLean Media, a Michigan-based agency, picks up online collector car marketplace Hemmings.
Champion is named official franchise development firm for Feng Cha, a premium boba beverage chain with over 80 stores across the U.S... InnoVision Marketing Group, a bilingual agency headquartered in San Diego, is named PR agency of record for Herman Law, a legal firm representing victims of sexual abuse... Prism PR picks up Gaia, a member-supported global video streaming service.
NINICO, a Silicon Valley-based PR firm, is selected as agency of record for Anglepoint, a software asset management and IT asset management company... Firecracker PR signs on Firewalla, a provider of cybersecurity firewalls for families and businesses... New Engen is named digital marketing partner for Highlights for Children, a global media brand aimed at children up to 12 years of age... RG2 Communications is named agency of record for Hotel Milu Milano, a newly opened hotel in Milan’s Porta Venezia district. 
Praytell Sports delivers pitch for privately financed, 22,000-seat, $650 million stadium to house the Chicago Fire Football Club... PAN expands ties with end-to-end supply chain solution provider Infios (formerly Körber Supply Chain Software)... Firecracker PR lands Vancouver's HydroGraph.
Matter Communications lands HighByte, a company that has developed a no-code platform enabling operations teams to easily prepare data for cloud analysis... Cessie C. Communications, gains US PR AOR status from the Nevis Tourism Authority... RG2 Communications signs on m2atelier, a Milan-based architecture and design studio.
