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| Eric Becker |
Fathom Entertainment, which broadcasts entertainment events in movie theaters, names Eric Becker as head of communications. Becker was previously head of the streaming media and pay TV communications group at Bob Gold & Associates. He has also served as SVP consumer, media & entertainment at ICR and SVP of corporate communications at Starz. At Fathom, Becker will oversee all external communications activities for the company, including strategic media relations, corporate communications, and programming publicity campaigns. “Eric’s many years of senior PR leadership, integrity, and experience and dedication to telling the story of the business of media and entertainment is a perfect fit for Fathom and the culture we have built at the company,” said Fathom Enerainment CEO Ray Nutt.
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| Mark Fine |
The Baltimore Orioles have named Mark Fine as CMO. Fine has held executive marketing posts with the Brooklyn Nets, New York Mets and Harlem Globetrotters. He was most recently CMO at Professional Bull Riders, overseeing all aspects of marketing, including live events, content and digital. In his new post, Fine will lead the Orioles’ marketing, communications and creative content departments. The team has also brought on Kamaal Jones as chief legal officer and general counsel. “Both Mark and Kamaal are proven leaders who bring a wealth of knowledge and experience that will provide our organization with tremendous guidance, innovative ideas, and a passion for the opportunities ahead,” said Orioles president of business operations Catie Griggs.
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| Helena Norrman |
SSAB, a Nordic and US-based steel company, brings on Helena Norrman as EVP and head of group communications. Norrman was most recently partner and managing director in Kekst CNC’s Stockholm office. Before that she held several communications posts at global telecom company Ericsson, including SVP and head of marketing & corporate relations. In her new position, she Norrman will be a member of SSAB’s group executive committee and play an important role in the company’s continued development. “Helena Norrman has extensive experience in strategic communication, investor relations, public affairs and marketing,” said SSAB CEO Johnny Sjöström.
Global Counsel managing director Benedict Brogan is joining FTI Consulting as a senior managing director within its strategic communications segment.
Lionsgate, which brings together diversified motion picture and television production and distribution businesses, promotes Laurel Pecchia to SVP, corporate communications... Anonymous Content, a New York-based film production and management company, recruits former Showtime/MTV executive vice president Liza Burnett Fefferman as chief communications and marketing officer, a newly created position... Legacy Motor Club brings on Ryan Grab as VP, marketing and communications.
Stagwell has named Lena Petersen, a veteran of MediaLink, Starcom MediaVest and Leo Burnett, chief brand and communications officer.
Carrie Healey has joined the National Association of Broadcasters as VP communications. Most recently, she was program lead at Purple Strategies.
HAVAS Red names Adeena Fried EVP health & wellness, based in New York... Genius Sports Limited, a provider of real-time sports data, names Tony Marlow as CMO... Deerfield Group, which works with clients in the healthcare and life sciences sectors, promotes Bill Veltre to chief media officer... The Public Affairs Council brings on Monica Day as senior manager in its political affairs practice, Deanna Wisniewski as senior manager of communications and Sam Kasner as manager of events. 
