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| Tim Reynolds |
Big Machine Label Group appoints Tim Reynolds as VP of digital marketing, a newly created position. Reynolds joins BMLG from TikTok/ByteDance, where he worked to build its music distribution and services business, SoundOn, while also leading its A&R efforts. He previously held A&R posts at RCA Records and Sony Music Entertainment. In his new post, Reynolds will bespearheading digital marketing strategies and online presence across all of BMLG’s imprints, including Big Machine Records, The Valory Music Company, Nashville Harbor Records & Entertainment and Big Machine Rock. “When reimagining our digital marketing landscape, vision, and needs, Tim not only checked every box, he added a few,” said BMLG chairman and CEO Scott Borchetta.
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| Claudia Schaefer |
Smoothie King, a smoothie franchise with over 1,200 stores across the US, names Claudia Schaefer CMO. Schaefer joins the company from Caliber, the parent company of Caliber Collision, where she served as chief experience officer. She has also served as CMO at Jamba and Cheddar's Scratch Kitchen. At Smoothie King, Schaefer will oversee all marketing efforts, with a focus on further defining the brand's purpose and positioning by leveraging consumer insights to drive traffic and accelerate sales growth. "Claudia's expertise in brand-building and strategic marketing will be critical as we continue to strengthen our brand," said Smoothie King CEO Wan Kim.
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| Buckley Carlson |
Vice President JD Vance picks 28-year-old Buckley Carlson, the son of Fox News personality Tucker Carlson, to serve on his team as deputy press secretary, according to ABC News. The younger Carlson has been an aide on Capitol Hill since 2019, most recently serving as deputy chief of staff to Republican Rep. Jim Banks, who was sworn in as a US senator from Indiana earlier this month. He was also a White House communications intern between June and August 2017 during Trump's first term.
Raffetto Herman Strategic Communications brings on Jessica Gail, who served as director of communications for Rep. Eric Swalwell, as senior media lead... Prime Therapeutics appoints Katie Payne as chief external affairs officer, a newly created role. She was previously a senior director at APCO... Thunderly promotes Jason Weaver to director of paid media. 
Ruder Finn hires Brent Mullins as SVP, talent and partnerships. Mullins joins the agency from 160over90, where he was VP, entertainment marketing... Allison Worldwide names Katie Huang Shin global president, technology, effective Nov. 14... Vasion, which provides serverless printing and AI-enabled automation, appoints Cindy White as CMO. 
Mod Op brings on John Powers and Alan Kipust as part of its Executive in Residence program, which already includes former Dun & Bradstreet chief data officer Monica Richter... Takeda Pharmaceuticals hires James-Denton Wyllie as head of R&D and external innovation communications... Veeam Software, which specializes in data resilience solutions, appoints Allison Cerra as CMO.
The Dallas Mavericks bring on Gina Miller as chief communications officer, a newly created role. She was previously with Major League Soccer team FC Dallas... Americans for the Arts, a nonprofit organization that advances arts advocacy, names Jamey Lundblad as CMO... Ambac Financial Group, an insurance holding company, names Karen Beyer managing director, head of investor relations.
Actum has hired Cecelia Prewett, who was president of DC Public Affairs at SKDK during a nearly 13-year run, as senior managing director in its Washington office.
