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| Tim Reynolds |
Big Machine Label Group appoints Tim Reynolds as VP of digital marketing, a newly created position. Reynolds joins BMLG from TikTok/ByteDance, where he worked to build its music distribution and services business, SoundOn, while also leading its A&R efforts. He previously held A&R posts at RCA Records and Sony Music Entertainment. In his new post, Reynolds will bespearheading digital marketing strategies and online presence across all of BMLG’s imprints, including Big Machine Records, The Valory Music Company, Nashville Harbor Records & Entertainment and Big Machine Rock. “When reimagining our digital marketing landscape, vision, and needs, Tim not only checked every box, he added a few,” said BMLG chairman and CEO Scott Borchetta.
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| Claudia Schaefer |
Smoothie King, a smoothie franchise with over 1,200 stores across the US, names Claudia Schaefer CMO. Schaefer joins the company from Caliber, the parent company of Caliber Collision, where she served as chief experience officer. She has also served as CMO at Jamba and Cheddar's Scratch Kitchen. At Smoothie King, Schaefer will oversee all marketing efforts, with a focus on further defining the brand's purpose and positioning by leveraging consumer insights to drive traffic and accelerate sales growth. "Claudia's expertise in brand-building and strategic marketing will be critical as we continue to strengthen our brand," said Smoothie King CEO Wan Kim.
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| Buckley Carlson |
Vice President JD Vance picks 28-year-old Buckley Carlson, the son of Fox News personality Tucker Carlson, to serve on his team as deputy press secretary, according to ABC News. The younger Carlson has been an aide on Capitol Hill since 2019, most recently serving as deputy chief of staff to Republican Rep. Jim Banks, who was sworn in as a US senator from Indiana earlier this month. He was also a White House communications intern between June and August 2017 during Trump's first term.
Edelman names United Entertainment Group CEO Jarrod Moses as vice chairman. Moses will continue in his role at UEG... Burson brings on Matthew Wagner, who was most recently global client relationship manager and energy sector lead at Edelman, as EVP and global client leader... The Key PR appoints Jodi Maroney as principal. Maroney joins the agency after a 25-year run at Access Brand Communications.
Jeffrey Rosen, senior chair of the corporate department at legal firm Debevoise & Plimpton, joins FGS Global, where he will serve as senior advisor.
HUNTER brings on Lori Ruggiero as managing director of its corporate communications practice... Covo Intelligence, an independent research and intelligence firm, names Tony Cheevers director of strategic growth... MS NOW (formerly MSNBC) hires Brian Swarth as SVP of marketing, effective July 20. 
Whit Clay, who exited the Co-CEO slot at Sloane & Co. 18 months ago to head Longacre Square Partners’ New York office, has been promoted to serve as the first CEO of the financial communication shop.
Global Strategy Group names Claudio Taratuta as an EVP of the L@B, its in-house creative and media agency. Taratuta joins GSG from Praytell, where he was a founding team member... ROKK Solutions appoints Kris Havens as EVP of intel and insights. Havens was most recently a partner at Penta Group... Cliff House Maine brings on William Courtney Lowe as chief business development and brand strategist. Lowe joins Cliff House Maine from Chatham Bars Inn on Cape Cod, where he was VP of marketing & business development. 
