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Bob Gold & Associates is named PR agency of record for SCTE TechExpo25, which will be presented by the Society of Cable Telecommunications Engineers in Washington, DC from Sept. 29 – Oct. 5. The agency will lead strategic publicity efforts to drive attendance and industry engagement for the event, which will bring together broadband providers, technology innovators, engineering leaders and next-generation software and hardware companies. Under the theme NETWORK (R)EVOLUTION: Delivering the Seamless Experience, SCTE TechExpo25 will look at the critical technologies and strategies shaping the future of connectivity. “Bob Gold & Associates brings a unique depth of experience in technology, media and telecom. Their strategic approach will help ensure this year’s event is the most impactful yet," said SCTE president and CEO Maria Popo.
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SixSpeed signs on as agency of record for Batteries Plus, a battery, light bulb, key fob and phone repair franchise. SixSpeed will partner with the company to create a brand campaign, refine its market positioning, and chart its long-term marketing strategy. The agency began working with Batteries Plus last year by executing a partnership for the company between the US Department of Energy and the Green Bay Packers promoting battery recycling and sustainability. "SixSpeed's reputation for paving a path that no brand has already been down is exactly where our brand and the industry is headed," said Batteries Plus chief development officer Joe Malmuth.
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Evocati Public Relations, a veteran-owned PR firm, is appointed as agency of record for Team Red, White & Blue, a health and wellness community for people connected with the military, including over 250,000 members across the nation. The partnership will leverage targeted storytelling and focused outreach to amplify Team RWB's mission of enriching veterans' lives through physical and social wellbeing. “Their fully military-connected team knows the needs of the community and how Team RWB creates lasting impact for veterans across the nation,” said Team RWB senior director of advancement Margaret Britten.
JPA Health is selected by the American Physiological Society to lead a national campaign aimed at elevating awareness and appreciation of physiology as a foundational discipline in life science and medicine... Bospar is named analyst relations agency of record for global HR and payroll software company Remote... BPM-PR Firm adds Canaan Palestine, the leading exporter of olive oil out of Palestine.
Development Counsellors International picks up Meet Boston, destination marketing organization for the Greater Boston area, for PR, business events and travel trade in Canada... Gunpowder, an enthusiast lifestyle agency, to create buzz through “proactive, authentic storytelling”... McLean Media, a Michigan-based agency, picks up online collector car marketplace Hemmings.
Champion is named official franchise development firm for Feng Cha, a premium boba beverage chain with over 80 stores across the U.S... InnoVision Marketing Group, a bilingual agency headquartered in San Diego, is named PR agency of record for Herman Law, a legal firm representing victims of sexual abuse... Prism PR picks up Gaia, a member-supported global video streaming service.
NINICO, a Silicon Valley-based PR firm, is selected as agency of record for Anglepoint, a software asset management and IT asset management company... Firecracker PR signs on Firewalla, a provider of cybersecurity firewalls for families and businesses... New Engen is named digital marketing partner for Highlights for Children, a global media brand aimed at children up to 12 years of age... RG2 Communications is named agency of record for Hotel Milu Milano, a newly opened hotel in Milan’s Porta Venezia district. 
Praytell Sports delivers pitch for privately financed, 22,000-seat, $650 million stadium to house the Chicago Fire Football Club... PAN expands ties with end-to-end supply chain solution provider Infios (formerly Körber Supply Chain Software)... Firecracker PR lands Vancouver's HydroGraph.
