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| Darren Brandt |
Sloane & Company names Darren Brandt as sole CEO of the firm. Brandt previously served as co-CEO alongside Whit Clay, who has left the firm to lead the New York office of Longacre Square Partners. Before taking the co-CEO post at Sloane, Brandt was managing director. He will now be responsible for driving the company's growth strategy. Sloane has also brought on Melissa Green as the agency’s first chief growth officer and promoted Ariel Kouvaras to senior managing director. Green was most recently global co-head of strategic client development at Lazard. She has also worked at Rational 360 and Goldman Sachs. At Sloane, she will be responsible for further invigorating the agency’s strategic direction. Kouvaras, has been with Sloane for nearly a decade, most recently serving as managing director. She will continue to drive Sloane's intelligence and marketing platforms with a focus on strategy and innovation.
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| Margaret Irons |
BeyondID, a managed identity solutions provider, hires Margaret Irons as CMO. Irons most recently led Salt & Butter Marketing, a boutique agency providing marketing expertise to startup and growth stage companies. She was previously VP and global head of marketing and communications at software developer 3Pillar Global. At Beyond ID, Irons will oversee the company’s global marketing strategy, brand positioning and demand generation efforts. “Margaret is a dynamic marketing leader with a deep understanding of how to scale technology brands and drive measurable impact,” said Arun Shrestha, CEO and co-founder of BeyondID.
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| (L-R) Catherine McNally, Colleen McCarthy, Adam Blacker |
Digital Brands, a digital media company, appoints Catherine McNally, Colleen McCarthy and Adam Blacker as PR directors. McNally, who will serve as PR director for Digital Brands’ finance vertical, most recently worked as a communications consultant specializing in consumer storytelling and thought leadership strategy. She was previously PR director at educational technology company BYJU’S. McCarthy will be PR director for the lifestyle brands under the Digital Brands umbrella. She has led public relations efforts for consumer lifestyle brands and has served as head of PR, North America, for Lovehoney Group. Blacker, PR director for Digital Brands’ technology vertical, previously served as the director of content & communications at data intelligence platform Apptopia. “Their combined expertise in strategic communications and thought leadership will be instrumental as we continue to elevate our brands and drive meaningful engagement with both consumers and industry leaders,” said Digital Brands president Ryan Frankel.
Seven Letter hires Allie Raffa, who was most recently White House correspondent for NBC News, as a senior director... Points of Light, an organization founded by President George H.W. Bush that is dedicated to volunteer service, names Jeff Zanelli as CMO... Frontieras North America, an energy and environmental technology company, appoints Nora Shepard as VP of communications.
Alcoa has named Emily Olson, who has more than 20 years of experience working in capital-intensive industries in the Americas, Europe and Asia, EVP & chief external affairs officer, effective April 6.
Longacre Square Partners has named Humza Vanderman partner and head of its London outpost as the financial communications firm expands into Europe.
FGS Global adds former Pfizer EVP and chief corporate affairs officer Sally Susman to its global executive board as an independent member, effective April 1... Codeword brings on Kim Baffi, who was previously Salesforce VP and creative director, as executive creative director... Amperity, an AI-powered customer data cloud, appoints Bridget Perry as CMO.
MOIA America, a Volkswagen Group of America subsidiary that develops and tests autonomous, all-electric ride-pooling vehicles, names Marcus Gamo head of U.S. communications... Continental Strategy brings on Francisco Petrirena as VP in its Miami office. Petrirena was previously chief of staff to former Miami city manager Art Noriega... MSQ Sport + Entertainment brings on Lauren Weil as EVP, Max Hirsch as VP of sponsorship, and Brooke Losee as VP.
