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| Chrystiane Mallaley |
ChangeMakers, a marketing, reputation management and social impact firm with offices in Canada and the US, appoints Chrystiane Mallaley as SVP, engagement. Mallaley joins the firm from Hill+Knowlton Strategies, where she led the public participation practice. She previously served as VP, strategic communications & public engagement at NATIONAL Public Relations. In her new post, Mallaley will lead ChangeMakers’ engagement practice within social impact consulting, providing strategic counsel across communications and engagement initiatives. “Chrystiane Mallaley’s appointment reinforces ChangeMakers’ commitment to driving meaningful engagement and impact,” said ChangeMakers president, social impact consulting Alyssa Melnyck. “Her expertise in strategic communications and public engagement will be invaluable in helping organizations navigate complex challenges with clarity and confidence.”
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| Alyssa Shapper |
Arista Recovery, which provides behavioral health and addiction treatment services, names Alyssa Shapper CMO. Shapper was most recently national director of marketing at Banyan Treatment Centers, the largest privately held treatment company in the US. At Arista Recovery, she will lead the organization's marketing strategy and execution, focusing on brand growth, patient engagement, and strategic partnerships. "Her deep industry knowledge, coupled with her dynamic marketing approach, will be invaluable as we continue to grow our services and expand our impact. Alyssa's proven leadership and commitment to helping others align perfectly with our values," said Arista Recovery CEO Daniel Jacob.
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| Raj Munusamy |
Hypori, a cybersecurity SaaS provider, hires Raj Munusamy as VP of marketing. Munusamy has led initiatives for technology startups across North America and the Asia-Pacific region, helping them scale and refine their market presence. He has also held executive marketing positions at companies including Oracle, SAP and Schneider Electric. In his new position, Munusamy will oversee Hypori’s marketing and product marketing, spearheading initiatives to enhance brand visibility, strengthen customer and partner engagement, and drive demand for Hypori’s virtual mobility solutions. “His expertise in global marketing and audience engagement will be invaluable as we continue expanding our market presence,” said Hypori CEO Jared Shephard.
Actum has hired Cecelia Prewett, who was president of DC Public Affairs at SKDK during a nearly 13-year run, as senior managing director in its Washington office.
Franz Paasche, who was most recently EVP for public affairs and communications at Columbia University, will join Verizon as EVP, corporate affairs, effective Nov. 10.
Horizon Family Brands, which includes Horizon Organic and Wallaby Organic yogurt, hires Andrew Springate as CMO... Wake Tech, a Raleigh, NC community college that serves over 70000 adults annually, brings on Lisa Marie Ferrell, who previously led North America communications at Lenovo, as VP of communications and marketing... Golin brings on executive creative director Meg Farquhar in Chicago, and EVPs of strategy Tom Howells (Western Region) and Martin Coomber (New York).
Hotwire Global appoints Burson global chief digital & intelligence officer Grant Toups as global CEO, effective in January.
Bader Rutter, which works with clients in the agriculture, food, beverage and pet care sectors, appoints Demar Anderson as CMO... Acceleration Community of Companies appoints Michael Moschella to lead its new insights division, ACC Intelligence... Luminate, a London-based shop focused on infrastructure and energy sectors, hires Osman Dervish as director—head of development... The Alpine Group promotes Alison Graab to principal from SVP.
