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| Whitney Hart |
Avenue Z brings on Whitney Hart as chief strategy officer. Hart was most recently executive director at Feral File, a platform dedicated to showing digital art. She was previously interim CMO at blockchain research and development hub Trilitech. Hart has advised industry leaders, institutions and governments on navigating digital disruption, leveraging AI and emerging technologies to secure competitive advantages. At Avenue Z, she will drive the agency’s proprietary AI Optimization strategy, working to position it at the forefront of the search industry landscape. “Whitney is a force multiplier—she sees around corners and understands where AI, finance, and culture converge,” said Herzog. “The next wave of digital marketing belongs to first movers, and Whitney is a key architect of that shift.”
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| Ilana Shenitzer |
Ruder Finn hires Ilana Shenitzer as EVP, brand experience and head of consumer goods, based in Denver. Shenitzer joins the agency after close to 18 years at Ketchum, where she also served as EVP. She has led strategic and creative campaigns for such clients as ABSOLUT, General Mills, J.M. Smucker Company, Kodak, Motorola, PepsiCo Foods (Frito-Lay) and Procter & Gamble. At Ruder Finn, Shenitzer will work to expand Ruder Finn’s consumer goods offering through brand storytelling capabilities and executive thought leadership. “Her broad range of US and global experience and expertise spanning consumer technology, food and beverage, and consumer packaged goods industries helps solidify our leadership position in these categories,” said Ruder Finn managing director, brand experience Corinne Gudovic.
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| Danielle Rienas |
LDPR, which works with travel and lifestyle clients, appoints Danielle Rienas as VP – Miami. Rienas was most recently the founder and president of DKR Media & Marketing, an agency focused on the hospitality industry. She previously served as executive director at Wagstaff Media & Marketing. In her new position, Rienas will lead LDPR’s efforts in Miami, crafting PR strategies tailored to the region’s evolving hospitality landscape. Her hire follows LDPR’s recent growth in Los Angeles, further solidifying the agency’s reach in key U.S. markets beyond its New York City base.
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| Sam Erdheim |
Radiant Logic, an identity data platform, appoints Sam Erdheim as head of marketing. Erdheim has held marketing leadership roles at GuidePoint Security, Fidelis Security and AlgoSec. In his new role, he will leverage his extensive experience in cybersecurity and enterprise software marketing to drive brand awareness, demand generation and strategic growth. “His deep understanding of the cybersecurity and enterprise software markets, combined with his proven track record in driving marketing success, will be invaluable as we continue to expand our reach and help organizations securely manage their digital identities,” said Radiant Logic CEO John Pritchard.
ICR names Sukanti Ghosh as partner, international strategy & markets. Ghosh was most recently president of global policy & communications at Vedanta Resources Limited, one of ICR’s largest international clients... August promotes Scott Deveau to senior managing director... Milk & Honey PR, a UK-based firm, brings on Mollie Starr as partner and head of Milk & Honey North America.
Wendy Carhart, who rose to the chief communications, culture & purpose post at Real Chemistry, has moved to the Learning Care Group.
Jeff Reczek, who most recently served as director of CDC Washington at the Center for Disease Control and Prevention, is coming on board as a partner at bipartisan health care firm TDY @ FGS Global.
Narrative Strategies brings on Christina Cameron and Jessica Stallone as senior directors... CI&T, a global technology transformation specialist, appoints Sarah Painter as SVP, marketing for EMEA... Avenue Z promotes Annie Zeigler to associate director, based in the firm’s Los Angeles office.
Accenture promotes Rachel Frey to CCO, a newly created role at the company... AMD, a multinational semiconductor company, recruits Salesforce president and CMO Ariel Kelman to serve as its SVP and CMO... L.C. Williams & Associates, which is celebrating 40 years in business, brings Maria Balice back to the firm as EVP to lead its corporate affairs work.
