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| Mark Keida |
Narrative Strategies brings on Mark Keida as partner to lead its new strategic insights practice. Keida joins Narrative from the Pharmaceutical Research and Manufacturers of America (PhRMA), where as VP he oversaw the trade association’s opinion research and strategic initiatives teams. He also worked as a pollster for two political research firms Lake Research Partners and Anzalone-Liszt Research (now Impact Research). As head of the strategic insights practice, he will work to elevate Narrative’s service offerings in message testing, strategy development, audience, reputation, thought leadership, campaign measurement and creative development. "Mark's decades of experience using research with critical audiences to develop strategy and campaigns for political, corporate, and government entities will be a key differentiator for our clients," said Narrative CEO and founding partner Ken Spain.
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| Kim Montagnino |
Stryker, a medical technology company, promotes former BCW Global (now Burson) VP Kim Montagnino to chief communications officer, effective April 1. Since joining Stryker in June 2024, Montagnino has served as vice president, global communications. Before coming to Stryker, she spent eight years with Johnson & Johnson in several corporate affairs leadership roles, spanning their medtech, consumer and corporate sectors. Montagnino has also worked at Edelman and Marina Maher Communications. In her new role, Kim will lead global communications and corporate marketing for the company, with responsibility for driving strategies to strengthen its brand, enable business transformation and support commercial growth.
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| Amy DeMaria |
Rational 360, a strategic communications and digital advocacy firm, brings on Amy DeMaria as managing director and co-head of the healthcare practice. DeMaria joins Rational 360 from online health community Inspire, where she was SVP, communications and marketing. She has also served as a principal at communications consultancy Bermuth & Williamson; EVP, communications and marketing at The Aspen Institute; and SVP and chief marketing communications officer for the Cystic Fibrosis Foundation. “Amy’s deep healthcare marketing and communications expertise will further strengthen our firm’s ability to drive meaningful results for clients and accelerate the growth of our healthcare practice,” said Rational 360 managing director, co-founder, and co-head of the healthcare practice Brian Kaminski.




The J.M. Smucker Co. names Katie Williams CMO, effective March 9... Jones Lang LaSalle, a professional services firm that specializes in real estate and investment management, appoints Mencía Barreiros as head of communications... Hub International Limited, a global insurance brokerage and financial services firm, appoints Sue Lee as SVP of investor relations, a newly created role.
Stagwell appoints Ben Berentson as CEO, owned media. Berentson was most recently managing director at Stagwell’s Code and Theory... FUSE Create, a Toronto-based advertising agency, brings on Jenn Duggan as SVP, managing director, PR. Duggan joins the agency from Citizen Relations, where she most recently served as president... The Virginia Department of Transportation’s Richmond District names Nicole Bell communications manager. Bell previously served as VP of public relations for Smile Train.
Sanctuary Wealth, a platform that provides comprehensive money management solutions, names Marissa Fox-Foley as CMO... GMMB promotes Jodi Quintero and Erica Monteith to partner... Furia Rubel Communications adds presentation strategist Valerie Madamba and law firm leader Meghan Warren to its international faculty.
Paramount Skydance has named Ted Lehman, senior VP and head of US public policy and government affairs.
Mairead Lynn, who served as communications director for former Pennsylvania Democratic Senator Bob Casey, joins Frontwood Strategies as a principal.



