 |
LaVoieHealthScience is awarded the first five-year option period of a twenty-year General Services Administration Multiple Award Schedule contract to provide public relations, marketing and leadership training services to the federal government.
Areas covered by the contract, which has an estimated value of $4M, include marketing consulting; advertising; public relations; professional and management development training; marketing research and analysis; and conference, meeting, event and trade show planning services.
The pact comes as the GSA continues to pare back its resources. According to the Federal News Network, the agency laid off about 600 employees on March 3, and continues to terminate additional personnel.
“This contract expands our work with the federal government, providing an opportunity to apply our expertise in strategic marketing, digital and public health communications on a broader scale,” said firm founder and CEO Donna LaVoie.
Jim Weiss, founder & chairman of Real Chemistry, has joined the board of ICR Inc. as it steps up its healthcare capital markets offering.
Ruder Finn has hired Kelly Yoder, who spent a dozen years at Weber Shandwick rising to North America health lead, as managing director, global head of health & life sciences.
ICR has named John Capodanno head of US healthcare corporate communications and Matthew Willey managing director in its medical technology and diagnostics practice. 
April is National Minority Health Month, spotlighting the urgency to improve health outcomes in communities of color.
In a recent conversation about the evolving media landscape, Doug Simon, CEO of D S Simon Media, spoke with Campbell O’Connor, Group Director, Media & Engagement at Real Chemistry, about how AI is influencing media relations and healthcare communications.
