 |
LaVoieHealthScience is awarded the first five-year option period of a twenty-year General Services Administration Multiple Award Schedule contract to provide public relations, marketing and leadership training services to the federal government.
Areas covered by the contract, which has an estimated value of $4M, include marketing consulting; advertising; public relations; professional and management development training; marketing research and analysis; and conference, meeting, event and trade show planning services.
The pact comes as the GSA continues to pare back its resources. According to the Federal News Network, the agency laid off about 600 employees on March 3, and continues to terminate additional personnel.
“This contract expands our work with the federal government, providing an opportunity to apply our expertise in strategic marketing, digital and public health communications on a broader scale,” said firm founder and CEO Donna LaVoie.
Healing the Sick Care System: Why People Matter, a new book from FINN Partners chair global health and purpose Gil Bashe, says that the current healthcare system is not broken because it lacks innovation, talent or investment, but because it has lost sight of the people it exists to serve.
Jeff Smokler, former president at healthcare specialist imre, joins Washington-based Avoq to head its PA practice.
Supreme Group, healthcare marketing and communications platform, has merged its Amendola Communications (Fountain Hills, AZ) and Health+Commerce (Newport Beach, CA) units to form Supreme Communications, a full-service PR shop, under Ketchum alum Nicky Battle.
Even as technology changes the rules of engagement, digital health brands still control the most powerful tool they have—their story.
