 |
French/West/Vaughan picks up PR and influencer marketing duties for footwear company H.H. Brown’s Söfft and Align™ brands. For Söfft, a leading women’s footwear brand since 1927, FWV will execute strategic media relations and influencer marketing campaigns to boost awareness. The agency will also introduce Align, the newest addition to the H.H. Brown portfolio. Align’s spring collection offers a range of men's footwear designed for exceptional comfort during everyday adventures. H.H. Brown has been in business for more than 140 years. “French/West/Vaughan has a proven track record of working with an impressive client roster, and we are extremely pleased to add our name to that list,” said H.H. Brown marketing director Ryan Libby.
 |
Crowe PR signs on to work with Mutiny Island Vodka, a mission-driven premium spirits brand. Crowe PR is executing a strategic integrated public relations campaign to promote the brand’s product portfolio, articulate its mission and share its founding story, raising awareness regionally in target markets and across North America. Founded in 2017 by CEO Todd Manley, Mutiny Island Vodka is crafted with nutrient-dense superfood breadfruit and Caribbean rainwater. In addition to its Island Vodka, the company offers an infusions collection including Roots Ginger & Turmeric, Puerto Rican Coffee and Smoked Hot Pepper. “I’m confident our partnership with Crowe PR will ensure our message reaches new audiences to build a more sustainable future for all,” said Manley.
 |
Citizen Relations is named North America PR agency of record for Nature’s Path Organic Foods. The agency worked on a campaign for Nature’s Path in Canada last year, and it will now support the company on a relaunch into the US market. The scope of work will include PR, experiential and creative & strategy specialties. In addition to Nature’s Path cereals and granolas, the company’s brands include Que Pasa, Love Crunch, Anita’s Organic Mill, EnviroKidz and Love Child. “We’ve experienced firsthand the impact Citizen enabled through their fully integrated approach,” said Nature’s Path director of marketing services, Sasha Bricel.
Nicholas & Lence Communications handles PR for NYC Winter Outing... Burson is appointed to lead integrated communications for the Norwegian Seafood Council in Japan... McLean Media lands Lofty Pops, a Michigan-based handcrafted ice pop brand... Xhibition teams with Zambia Luxury Lodge Collection, a portfolio of luxury safari lodges.
Plus Communications, a well-connected Republican shop, signs a six-month pact to provide PR services to Israel’s Ministry of Finance.
Notified renews its exclusive partnership with Nasdaq... Marketing Maven is selected to lead messaging development and media outreach for KoreInside... Ripley PR, which works with clients in the skilled trades, B2B tech and manufacturing sectors, wins PR duties for ServiceForge.
Singer Associates Public Relations is now serving as chief point of contact for all media inquiries related to the San Francisco Police Officers Association... Mower grabs creative and strategy duties for Chervon, which produces power tools and outdoor power equipment... Jenerate PR signs Hana Hou by Hale Zen and Melissa Dyckman Interiors, two business that have recovered from the 2023 wildfire in Lahaina, Hawaii.
Praytell picks up US Soccer Federation, the official governing body of soccer in the U.S., as it gears up for the 2026 FIFA World Cup... Relevance International is delivering PR services for 700 Broadway, a new mixed-use project in Santa Monica... Feintuch Communications is engaged to support the in-house marketing team of Park Place Technologies and help the company expand its US PR efforts
