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MikeWorldWide opens an office in Mexico City. The office, which launches with a team of ten local professionals, joins MWW’s established network in New York, London and Los Angeles. The agency plans to develop the Mexico City location into a full-service integrated Latin America PR hub in the coming months. “The city offers access to exceptional creative talent, enabling us to further enhance our content offerings and deliver more impactful brand storytelling in today’s evolving media landscape,” said MWW CEO and founder Michael Kempner.
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| Tiffany Guarnaccia |
Kite Hill, a B2B communications and tech PR agency, expands its B2B influencer relations services. The agency’s network of partners now includes LinkedIn influencer agency The Wishly Group. That addition is intended to provide Kite Hill’s clients with access to a wider range of influencers and deliver more impactful influencer campaigns, offered across such areas of expertise as adtech, media and entertainment, climate tech, cybersecurity and health tech. Its services include influencer identification and outreach, relationship management, content development and amplification, and campaign measurement and reporting. Campaigns leverage direct relationships with influencers as well as through the agency’s partnership network. “By expanding our B2B influencer services, we're able to offer our clients even more value and ability to reach targeted audiences through engaging content and formats,” said Kite Hill CEO and founder Tiffany Guarnaccia.
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The Monument Group, which was founded in Austin in 2008, expands to Fort Worth. The new office will be led by director JD Estes, who joined the firm in February from the SVP, public & government affairs post at Edelman, and manager Patrick Brophey, who was most recently chief operating officer of the North Texas Commission. The Monument Group has operated across the Dallas-Fort Worth region for over a decade, working in such sectors as finance, national defense, education, real estate, family offices, manufacturing, transportation, and technology. The company has also operated statewide campaign initiatives and issue-based communications across the area. “We have always recognized that investing in Fort Worth would be critical to capitalizing on our past success in North Texas,” said The Monument Group founder and managing Partner, Scott Dunaway.
The Communications Group, a Little Rock-based shop releases its first Public Affairs Marketing Trends Report... The Worldcom Public Relations Group votes Paris-based firm SEITOSEI•ACTIFIN into its global partnership... PRNEWS, a European PR-tech firm, relocates its U.S. headquarters to downtown Miami.
af&co., a San Francisco-based hospitality marketing and PR agency founded by Andrew Freeman, is marking its 20th anniversary... Notified launches Syndicated Articles... Crosby Marketing Communications selects four students from Anne Arundel Community College for its marketing scholars program.
KCSA Strategic Communications launches the KCSA AI Lab, which will develop proprietary AI systems to expand what strategic communications can achieve for PR and IR clients... Clipbook, a vertical AI platform for strategic communications and public affairs, closes a $3.3 million seed round co-led by Mark Cuban, Commonweal Ventures and Carpenter Capital... VizSense, a Boston-based AI influencer marketing agency, teams up with holographic storytelling company Geminai, to launch what they say is the next frontier in brand experiences: interactive holograms powered by AI.
Ways Marketing Solutions, a Saudi Arabia-based marketing and communications group, teams with H&K alum James Drewer and Cake founder Mike Mathieson, to launch Ways Global Communications with HQs in London and Riyadh... UNICEPTA, a media intelligence provider within Stagwell’s The Marketing Cloud, launches an integration with Microsoft 365 Copilot... MAD Global CEO Mike DuHaime has been named to New Jersey Governor-Elect Mikie Sherrill’s transition team.
Ogilvy launches CultureCurrent, a social-first earned media offering that integrates cutting-edge technology with human cultural intuition to listen, identify, activate and amplify brand stories.... Forward Global, a risk and reputation management advisory firm, opens in Abu Dhabi... Lyons Broadcast PR marks its 20th anniversary with the introduction of new virtual production technology, enhanced media outreach tools, and integrated broadcast-digital strategies.
