Xenophon Strategies founder David Fuscus discussed the current state of AI adoption in the PR industry, hitting on AI's potential to cause job loss, but also its significant ability to reduce client over servicing, on the latest O'Dwyer's webinar Apr. 21 moderated by Researchscape's Tony Cheevers.
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Main Category: Artificial Intelligence
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PR has more data than ever. The challenge now is turning it into clarity, context and better decisions.
For the first time, in-house teams and agencies have the opportunity not to just monitor narratives as they emerge, but to understand how they are forming.
Most conversations about AI search today focus on format: clear headers, simple definitions, easy-to-scan comparisons. That work matters, but it assumes the underlying content is still true. It often isn't.
Agencies are playing catch-up when it comes to drawing up the ground rules for AI. Getting up to speed starts with clearly defining how AI should be used.
The rapid growth of data centers across the United States is attracting attention and significant community concern. Aside from the heat of the debate, what does all that computing infrastructure actually do?
