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P-22 Agency checks in at The Maybourne Beverly Hills. P-22 will lead strategic communications and media relations for the property, working to enhance its position as a leader in the luxury-hotel sector. The Maybourne Beverly Hills is the first US outpost of Maybourne—home to Claridge’s, The Connaught, The Berkeley, The Emory and The Maybourne Riviera. With 205 guest rooms (including 57 suites), the property offers a wide range of dining experiences, as well as the largest luxury hotel spa in LA, and meetings and event spaces. "P-22 Agency stood out to us from the very beginning, demonstrating both the depth of their strategic thinking and their ability to inspire and engage us in ways that felt fresh, culturally relevant and exciting,” said The Maybourne Beverly Hills director of sales and marketing Nadine Vondermann.
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5WPR drives Nissan US' strategic initiatives targeted at multicultural consumers. The agency will focus on securing media placements and coverage, curating culturally relevant events to showcase Nissan's products, and supporting Nissan-sponsored initiatives to enhance message penetration. Working closely with Nissan Corporate Communications, 5WPR will also provide strategic counsel on opportunities within key multicultural markets, develop grassroots outreach initiatives, and engage influencers on a national scale to amplify Nissan's impact.
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Red Fan Communications partners with Austin Capital Bank. The agency collaborated with ACB leadership to create the company’s brand narrative and debut a new website. It will continue to lead media and analyst relations for the bank. ACE combines an FDIC-insured bank charter with in-house technology development capabilities to solve critical unmet financial needs. Red Fan is also leading communications for banking operations platform provider Kinective. Red Fan will lead Kinective’s media relations and thought leadership activities.
Praytell is appointed integrated communications agency of record for If You Care, a sustainable household products brand... Scout Lab is named agency of record for the National Eating Disorder Association... P-22 Agency signs on as public relations agency of record for Cachasol, a small-batch tequila and coastal farm distillery experience in Sayulita, Mexico.
Nickerson picks up Smartify Media, a digital out-of-home advertising network specializing in digital windows and retail media displays.... Meyocks signs on to work with LoCo Lab, a company that provides tech solutions focused on enhancing efficiency, regulatory compliance and accountability across supply chains... MZ Group is engaged to lead a strategic investor relations and financial communications program for ESS Tech, Inc., a manufacturer of long-duration iron flow energy storage systems for commercial and utility-scale applications.
Fire on the Hill, which has offices in London and New York, lands renewable energy developer JERA Nex... TEAM LEWIS takes on AOR duties for PetScreening, which provides pet policy management software... Echo-Factory, a Pasadena, CA-based marketing agency specializing in healthcare and life sciences, is selected as AOR for Catalina Island Health, Santa Catalina Island's only medical facility.
Emblem Public Relations comes on board as agency of record for LAIE Vermouth, a craft sipping vermouth... AMP3 Public Relations picks up AOR duties for Dr. Scholl’s Shoes... KNB Communications, a healthcare marketing and PR agency, is engaged to elevate awareness around the launch of Novare.
ELMNTL, a Denver travel PR firm, brands, assumes global PR duties for Brunei’s Tourism Development Department... Laura Davidson Public Relations is picked by Sonas Collection, a portfolio of family-owned boutique hotels and luxury retreats located along Scotland’s West Coast... Stretch PR, adds Hairdo Spirit Wear, a line of temporary hair accessories, to its roster.
