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Endeavor Communications, which provides strategic media guidance to clients in financial services, professional services, fintech, real estate, advertising & AdTech, and climate services launches in New York. The agency is led by Matt Yemma, who has served as managing director at both Lyceus Group and RF|Binder, as well as SVP, media strategies at Peaks Strategies. Endeavor’s range of offerings include traditional media, new media, viral moments and content development. “In today’s market, clients have a real opportunity to differentiate themselves by leveraging all dimensions of contemporary media. Endeavor will tap into traditional media and new media outlets in an efficient manner driven by senior level service,” said Yemma.
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Havas Health Network launches Havas Life Middle East in Dubai. The new office will offer a suite of services that includes strategic brand planning, creative development, digital health innovation, multichannel marketing, patient engagement, and disease awareness campaigns. It will be led by Carlo Nakhe, who previously worked for McCann Health and Ogilvy Heath. “This launch underscores our commitment to expanding Havas Life’s footprint in regions where healthcare innovation is thriving—and where our clients are rapidly investing in multi-country growth across the Middle East,” said Havas Health Network CEO—APAC & LATAM Charles Houdoux.
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Notified, a public relations and investor relations communications platform that was recently acquired by Equiniti, launches IR Hub, a new solution directed at investor relations teams. IR Hub’s features include the IR Control Center, a real-time dashboard view of events, engagement and website updates; a website tracker; email alert insights; and enriched website analytics. Notifies says it will give IR pros greater control because of its streamlined workflows and centralized panel for all a client’s IR communications needs. "IR Hub is about empowering teams to take control,” said Notified chief operation officer Erik Carson. “It delivers simplicity, visibility, and insights required to tell financial stories with greater impact.”
Caster Communications is acquired by long-time agency leaders Alexandra Crabb and Peter Girard... DiGennaro Communications launches The Authority Studio, a freestanding content strategy and production offering... The Brandman Agency, which specializes in luxury travel and lifestyle, rebrands as Brandman.
Public Inc., a social impact agency based in Toronto and New York, acquires Rocket Social Impact, an advisory firm that works with nonprofit and corporate social impact organizations... Ruder Finn launches “What’s Next: The Ruder Finn Podcast,” a new platform hosted by CEO Kathy Bloomgarden... Crowe PR joins United Partners Network, a network of independent PR agencies with members across more than 65 markets worldwide.
Ruder Finn launches rf.Voices, an integrated influence offering that brings together AI-powered influencer marketing, customer advocacy and paid amplification under one measurable framework... The Pollack Group is accepting applications through March 31 for The Big Red Grant, a $40,000 pro bono strategic PR and marketing engagement program awarded to a nonprofit organization ready for growth... D S Simon Media releases a report that says almost seven in ten producers (68 percent) are more interested in airing a story when they know it has been optimized for AI.
Precision Strategies, an integrated strategy and marketing agency with offices in Washington and New York, acquires Firehouse Strategies, a DC-based public affairs firm... AVENIR GLOBAL acquires London-based Thinks Insight & Strategy... Good Company, which bills itself as a “cultural engineering firm,” is launched by DJ Hardy, a veteran of Johannesburg-based communications consultancy arxna and M&C Saatchi Sport & Entertainment and Casey Stickles, who has worked at 5WPR, Rubenstein and MWW.
PSC (Princeton Strategic Communications) acquires Nonprofit Partners... CG Life launches 24/364, a cultural brand platform intended to drive awareness, connection and action aimed at keeping rare disease at the forefront of the health and social conversation... Interluxe Group, which focuses on brand experiences and in-person activations; Quinn, a strategic communications agency; and media and digital agency North & Warren are uniting under the Interluxe Group banner.
