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MikeWorldWide launches PRISMA Labs.ai, a proprietary platform that fuses PR, AI and strategic marketing intelligence. PRISMA Labs.ai’s strategic capabilities include real-time brand intelligence, reputation strategy & stakeholder engagement, predictive messaging & narrative testing, audience & influence insights, and custom agents & executive AI enablement. The first solution introduced from the new platform is PreBunk, named for the proactive approach of "de-bunking" misinformation before it takes hold. "Your brand no longer lives just on your website, in earned media, or on social—it lives in the answers AI delivers," said MWW president of reputation Carreen Winters. "PreBunk empowers organizations to see what's being said, identify vulnerabilities, and reinforce their narrative with authority—because AI is now a critical stakeholder in brand reputation."
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Freeman, an events company, acquires Tag Digital, a digital marketing agency that works with event organizers. Tag will combine its services with Freeman’s mdg unit, increasing its digital marketing capabilities. Freeman says that Tag’s expertise and investments in AI technology will make mdg’s digital offerings more efficient and cost-effective. “Tag’s innovative digital marketing expertise is the perfect complement to mdg’s strategy and integrated marketing offerings, enhancing our ability to deliver impactful strategies and expand into key global markets like EMEA and APAC,” said mdg president Kimberly Hardcastle.



The Hoffman Agency, a Silicon Valley-based firm with offices in Europe, Asia and the U.S., teams up with United Partners Network, a global community of independent communications agencies... ChangeMakers acquires R&G Strategic, a Halifax, Nova Scotia-based firm with a practice that spans ESG and sustainability strategy and reporting; stakeholder engagement; climate and GHG consulting; sustainability campaigns; branding; communications; and marketing... AltaVista Strategic Partners, a Baltimore-based firm, opens an second office in Tampa, effective Oct. 15.
Curley & Pynn Public Relations Management rebrands as Biplane focused specifically on helping nonprofits build visibility, reputation and trust to advance their philanthropy... SKDK launches a payer negotiation practice that is designed to support health systems as they navigate increasingly complex negotiations with insurers... ChangeMakers, a strategy and communications firm with over 400 professionals across North America, launches RepScore.
Prosek Partners opens in San Francisco under the leadership of partner Nadia Damouni... Caliber Corporate Advisers, which works with clients in the fintech and financial services sectors, introduces the Caliber Authority Index (Caliber AI), a proprietary measurement platform... Herbie Thiele Consulting, a public affairs firm blending lobbying and communications, is launched by the longtime Sachs Media partner.
Bospar expands its Audit*E tool for small- and medium-sized businesses, which provides comprehensive visibility scoring, competitive analysis and platform-specific improvement recommendations, giving users actionable intelligence to help with brand positioning.... 5W is increasing its presence in Tampa and the Florida market....PR Consultants Group, a nationwide network of senior-level public relations, strategic communications and marketing specialists in more than 50 U.S. markets, has brought on 13 independently owned public relations firms across 13 markets and 12 states so far in 2026.
Real Chemistry launches MaestroHCP, which is designed to help pharmaceutical marketers plan, activate and measure HCP engagement with more speed, precision and control... Laughlin Constable Public Relations receives a Skyline Award from PRSA... 1Milk2Sugars, which has offices in New York, Toronto and Montréal, is expanding its influencer marketing offering with the establishment of a dedicated U.S.-based influencer team.



