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Relevance International is named PR agency of record for Unica Capital, a London-headquartered private real estate investment and development firm with a portfolio of luxury assets across the UK and Europe. The agency will lead a global communications strategy to elevate Unica Capital’s as well as positioning founder Byron Baciocchi as a thought leader in high-end real estate and investment. The brief includes global media relations, high impact storytelling and visibility around key projects. “Relevance International brings the global perspective and insight we value as we continue to grow our brand internationally,” said Bacoiocchi.
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Zapwater Communications signs on to lead US and Mexico media relations, influencer marketing and social media services for the Thompson Zihuatanejo, a beachfront resort that is part of the Thompson Hotels brand, which operates under Hyatt Hotels. Zapwater will also work to expand partnerships, events and programming aimed at driving awareness and bookings for the property. Located on the shores of Zihuatanejo Bay in the state of Guerrero in southern Mexico, the pet-friendly Thompson Zihuatanejo has 56 oceanfront rooms. It also has 1,000-feet of private beach, an alfresco spa, two restaurants and five meeting and event spaces.
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Firecracker PR signs on with NE2NE, a Cleveland-based company that helps businesses connect their systems and data in one place. Firecracker will provide full media relations campaign strategy and development to promote NE2NE’s data integration platform "P-Suite." The platform will leverage its PDFlex PDF data extraction solution to pull data from even the most difficult PDFs and return it in a useable format such as Excel spreadsheets, XML or JSON.
Redpoint signs on to handle digital marketing for Connecticut wineries Saltwater Farm Vineyard and Kingdom of the Hawk Vineyard... 360PR+ is selected by Authority Brands Trade Brands Division to raise consumer awareness of its Benjamin Franklin Plumbing, Mister Sparky and One Hour Heating & Air Conditioning brands... Konnect Agency lands Visiting Angels, which offers personalized care to help seniors live independently in their own homes.
Tier One Partners’ Content Studio is engaged by InvestGreen, a company providing retail investors access to institutional-quality clean energy investment opportunities... Campstories is named PR agency of record for the City of Napa... Lewis Line Public Relations, a Gen-Z-owned publicity firm headquartered in Los Angeles, is representing cultural commentator, content creator and podcast host Ryan Lu.
REYA Communications lands PR work from Schlosshotel Fiss, a ski property in the Tyrol region of western Austria... B-Engaged, global sports marketing agency headquartered in London, is engaged by Visit Seattle to lead its global football strategy in the build-up to the 2026 FIFA World Cup... William Mills Agency picks up job to elevate the industry presence of PentEdge.
Joe Smith, a brand consultancy that is part of Padilla, comes on board as brand partner for the Science Museum of Virginia... Christie & Co is named agency of record for the LASCO Lightning Weeder, which uses an electric discharge system to facilitate weed control while ensuring zero damage to crops... Merlot Marketing lands American Outdoor Grill, a division of RH Peterson and manufacturer of outdoor cooking appliances.
Trevelino/Keller adds Kreate, the designer, manufacturer and distributor of HDX and Husky storage products, to its client roster... Elle Communications, a subsidiary of Dolphin Entertainment, is named agency of record for NET Recovery, makers of an FDA-cleared neurostimulation device designed to reduce opioid and stimulant use... JOTO PR Disruptors signs up to help raise public awareness of Wisner Baum, a Los Angeles-based plaintiff law firm that has taken on companies in the pharmaceutical and environmental sectors, as well handling product liability litigation.
