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Relevance International is named PR agency of record for Unica Capital, a London-headquartered private real estate investment and development firm with a portfolio of luxury assets across the UK and Europe. The agency will lead a global communications strategy to elevate Unica Capital’s as well as positioning founder Byron Baciocchi as a thought leader in high-end real estate and investment. The brief includes global media relations, high impact storytelling and visibility around key projects. “Relevance International brings the global perspective and insight we value as we continue to grow our brand internationally,” said Bacoiocchi.
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Zapwater Communications signs on to lead US and Mexico media relations, influencer marketing and social media services for the Thompson Zihuatanejo, a beachfront resort that is part of the Thompson Hotels brand, which operates under Hyatt Hotels. Zapwater will also work to expand partnerships, events and programming aimed at driving awareness and bookings for the property. Located on the shores of Zihuatanejo Bay in the state of Guerrero in southern Mexico, the pet-friendly Thompson Zihuatanejo has 56 oceanfront rooms. It also has 1,000-feet of private beach, an alfresco spa, two restaurants and five meeting and event spaces.
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Firecracker PR signs on with NE2NE, a Cleveland-based company that helps businesses connect their systems and data in one place. Firecracker will provide full media relations campaign strategy and development to promote NE2NE’s data integration platform "P-Suite." The platform will leverage its PDFlex PDF data extraction solution to pull data from even the most difficult PDFs and return it in a useable format such as Excel spreadsheets, XML or JSON.
Firecracker PR is selected as official agency of record for Liner AI, an evidence-first AI research platform... Spoken Voice PR is engaged to lead public relations and communications strategy for San Francisco-based technology company nubrain... Sparq Designs is named official preferred marketing partner for Content Recovery Specialists, a contents restoration franchise... Moxie Communications Group is named agency of record for Gimme Seaweed, which makes organic, roasted seaweed snacks.
Praytell is appointed integrated communications agency of record for If You Care, a sustainable household products brand... Scout Lab is named agency of record for the National Eating Disorder Association... P-22 Agency signs on as public relations agency of record for Cachasol, a small-batch tequila and coastal farm distillery experience in Sayulita, Mexico.
Nickerson picks up Smartify Media, a digital out-of-home advertising network specializing in digital windows and retail media displays.... Meyocks signs on to work with LoCo Lab, a company that provides tech solutions focused on enhancing efficiency, regulatory compliance and accountability across supply chains... MZ Group is engaged to lead a strategic investor relations and financial communications program for ESS Tech, Inc., a manufacturer of long-duration iron flow energy storage systems for commercial and utility-scale applications.
Fire on the Hill, which has offices in London and New York, lands renewable energy developer JERA Nex... TEAM LEWIS takes on AOR duties for PetScreening, which provides pet policy management software... Echo-Factory, a Pasadena, CA-based marketing agency specializing in healthcare and life sciences, is selected as AOR for Catalina Island Health, Santa Catalina Island's only medical facility.
Emblem Public Relations comes on board as agency of record for LAIE Vermouth, a craft sipping vermouth... AMP3 Public Relations picks up AOR duties for Dr. Scholl’s Shoes... KNB Communications, a healthcare marketing and PR agency, is engaged to elevate awareness around the launch of Novare.
