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Interpublic’s Rogers & Cowan/PMK is handling the soft launch of Qatar Media City’s film committee, which was formed to create a movie ecosystem in the Gulf state, during the Cannes 2025 from May 13-24.
QMC hired R&C/PMK to leverage its knowledge of the entertainment industry and relationships with key opinion leaders on its behalf.
The contract calls for orchestrating press strategy, writing/editing/pitching announcements, shaping narratives around feature stories, and setting up press meetings “to establish key relationships that will be crucial going forward."
The PR firm made pitches to The Hollywood Reporter, Variety, CNN, Financial Times, BBC, Screen International, IMDB and Cannes Market News.
R&C/PMK co-president Dennis Dembia handles the $42K project.
He also is making the rounds of Cannes for Saudi Arabia's Manga Productions, which says it produces animation, video games and comics that have positive content, targeted at different local and international groups of society.
Manga is a unit of the Misk Foundation, which is chaired by crown prince Mohammed bin Salman. R&C/PMK is in line for a $10K fee for the Manga work.


Rubenstein PR has signed on to promote the campaign of Uganda’s Olara Otunnu, 76, for the Secretary-General of the United Nations.
Milton Advisers is working the media on behalf of former Argentina First Lady and president Cristina Fernández de Kirchner, who was convicted of fraud in 2025 and slapped with a lifetime ban from public office.
WPP's Ogilvy Group unit handles PR for Saudi Arabia’s CEER Motors and its flagship Exobot electric sedan and SUV vehicles.
Squire Patton Boggs has signed on to provide lobbying services to embattled Yemen.
GlobalPoint International has signed on to position Sudan’s Democratic Civilian Forces group as the best option to restore stability and prosperity in the war-torn country.



