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Interpublic’s Rogers & Cowan/PMK is handling the soft launch of Qatar Media City’s film committee, which was formed to create a movie ecosystem in the Gulf state, during the Cannes 2025 from May 13-24.
QMC hired R&C/PMK to leverage its knowledge of the entertainment industry and relationships with key opinion leaders on its behalf.
The contract calls for orchestrating press strategy, writing/editing/pitching announcements, shaping narratives around feature stories, and setting up press meetings “to establish key relationships that will be crucial going forward."
The PR firm made pitches to The Hollywood Reporter, Variety, CNN, Financial Times, BBC, Screen International, IMDB and Cannes Market News.
R&C/PMK co-president Dennis Dembia handles the $42K project.
He also is making the rounds of Cannes for Saudi Arabia's Manga Productions, which says it produces animation, video games and comics that have positive content, targeted at different local and international groups of society.
Manga is a unit of the Misk Foundation, which is chaired by crown prince Mohammed bin Salman. R&C/PMK is in line for a $10K fee for the Manga work.


Brownstein Hyatt Farber Schreck has agreed to provide government relations and PA services to the Kingdom of Morocco.
The Washington Media Group is providing strategic communications support for Qatar's Education City, home of satellite facilities of Weill Cornell Medicine, Carnegie Mellon, Georgetown and others.
DCI Group has signed a $250K monthly retainer contract to provide communications and government affairs services for the Commonwealth of the Bahamas.
DGA Group signs $42,500 monthly retainer pact to provide government affairs services to OCP North America, phosphate fertilizer operation owned by the Government of Morocco.
Qorvis is working with the embassy of Ghana to advance the mission of the country’s Millennium Excellence Foundation in the US.



