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Kiterocket is named agency of record for SEMI, a global industry association connecting more than 3,000 member companies and 1.5 million professionals across the semiconductor and electronics design and manufacturing supply chain. Kiterocket will work with SEMI to support its integrated corporate communications strategy across global markets, emphasizing the association’s impact on public policy, workforce development and multiple, critical technology-focused initiatives. SEMI focuses on shaping the future of electronics through its SEMICON events, international standards, strategic initiatives and real-time market intelligence. "We selected Kiterocket for its integrated approach to marketing and deep understanding of the semiconductor ecosystem," said SEMI VP of corporate marketing Andrew Scott.
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Sage Growth Partners, a Baltimore-based healthcare growth strategy and marketing firm is named communications and marketing agency partner for Valer, which offers a technology that simplifies and speeds prior authorization by automating submissions, status checking, verification, reporting and EHR synchronization across all mid-to-large sized healthcare settings, specialties and payers. It also gives providers insight into payer ruling patterns and patient access team productivity metrics. The partnership will primarily focus on elevating Valer's brand awareness in the market, by accelerating deal cycles, nurturing client prospects and creating thought leadership and media materials. “It was important for us to choose a marketing agency partner that has a deep understanding of our technology and data and is able to quickly generate measurable results for us. Sage perfectly meets that criteria," said Valer co-founder and CEO Steve Kim, MD.
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The Brouhaha Collective, a firm that focuses on travel, tourism and lifestyle brands, is working on the launch of Kindred Resort in Keystone, CO. Brouhaha will be responsible for media relations, brand partnerships and cultural resonance for the client. Managed by RockResorts, the 107-room Kindred Resort is the first luxury development in Keystone. Brouhaha was founded late last year by industry veteran Angela Berardino, who was chief strategy officer at TURNER for over a decade.
Feintuch Communications picks up Park Place Technologies, a global IT infrastructure services firm that has just come on as official technology partner of both the Professional Pickleball Association and Major League Pickleball... The Dana Agency is booked as AOR for both local and national public relations for the Greater Miami Convention & Visitors Bureau... Broadhead lands Zinpro Corporation for the company’s global, North America and pet businesses... 5WPR wins FanArcade, a web-based gamification platform.
PROFILES picks up PR duties for Baltimore Center Stage, which was designated the State Theater of Maryland in 1978... RKP Media forms a strategic partnership with Santani, a luxury wellness destination in Sri Lanka, aimed at expanding the resort’s presence in the US and other key international markets.... 5W PR comes on board as agency of record for Real Coco, which produces organic and all-natural coconut water, as well as other coconut-based drinks.
August provides overall communications support for private investment firm Broadwood Partners’ successful proxy fight to defeat the proposed acquisition of STARR Surgical by Alcon Inc... 5WPR is named agency of record for KISS Colors & Care, a textured hair care and accessories brand... Powerhouse+Co. is named communications partner for Stonefire Grill, a Southern California restaurant chain.
Ripley PR is named the public relations agency of record for Foundral, a newly formed platform dedicated to building and rapidly scaling a family of union-backed mechanical contracting companies in the Midwest... The Door, a subsidiary of Dolphin, is developing and executing a strategic communications campaign to introduce the new ownership of Hooters and reposition the brand... William Mills Agency signs on to work with Business Alliance Financial Services, which offers commercial lending technology and services.
The Brandman Agency adds Lighthouse Hotel Management, the operational arm of Molo Hotel Group, to its portfolio... Harvest Communications picks up investor relations and corporate communications consulting duties for SafeSpace Global Corporation... William Mills Agency is engaged by payment management and receivables company CheckAlt.
