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Imre launches the Imre Conversation Converter, a proprietary platform and service that the agency says will insert brands directly into AI-led customer conversations. It begins with an AI Conversation Activation, which scores a brand's current visibility and engagement in the AI-curated landscape. Then the Conversion Converter harnesses AI technology to help marketers upgrade a brand's visibility and relevance, with precision targeting of the right customers at key decision moments, and ensure they stay there. "This is a profound landscape change,” says Imre EVP of innovation and strategy Haifa Barbari. “It’s an understatement to say marketers need to rethink their strategy: They need completely new tools. That’s what drove our rapid development and deployment of the Imre Conversation Converter.”
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Trozzolo Communications Group, a Kansas City, MO firm, acquires Punch PR in Milwaukee. Trozzolo has had a Milwaukee office since 2022 and had been seeking strategic growth opportunities in the area. recent years. Punch, which was founded in 2009 and is led by Lauren Grimm and David Racine, has a client roster including Generac Power Systems, Royal Enfield Motorcycles and Regal Ware. Trozzolo, which now 11 associates in Milwaukee, and more than 90 across the company, works with clients, such as McDonald’s, Enterprise Bank and Peerless Products. “Punch has built something special in Milwaukee, and Trozzolo is honored to partner with them to continue their great work and accelerate growth,” said Torrozolo Communications Group president and CEO Angelo Trozzolo.
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Jasper, an agentic marketing platform, unveils Jasper Agents, a suite of marketing-specific agents, and Jasper Canvas, an intelligent, intuitive workspace for marketers. Jasper Agents autonomously execute such workflows as Optimization, Personalization, and Research, tailored to a brand's unique knowledge and context through Jasper IQ, the platform's proprietary AI context layer. Jasper Agents run on Jasper Canvas, which provides a single, intuitive environment where teams can build assets and campaigns at scale, accelerate timelines and drive greater impact. "With the launch of Agents and Canvas, we're entering a new era of agentic marketing where teams can move faster, scale smarter, and stay on-brand without compromise,” said Jasper CEO Timothy Young.
Matter launches its Review Visibility Management service to address a shift in how companies across verticals earn trust online... A Queens school is putting out the message about Sept. 12, 2001 when people came together to help, comfort, rebuild and unite... Directive expands its Directive Communications division, which will bring PR, organic social, influencer marketing and paid social together under one integrated organization.
Praytell expands its Influence Department—which unites media, creators and social under one team... LRJ PR & Communications and Canopy Brand Group form an alliance that the firms say will bridge the operational divide between high-end brand design and strategic public relations... Twin Minds Media, Hispanic market specialist, increases the scope of its services in an effort to help brands build deeper connections with audiences through culture, storytelling, media and experiences. 
The People Platform, part of Stagwell's The Marketing Cloud, rebrands as Numetrix... Zapwater Communications has earned 17 finalist honors across two PR competitions: eight at the 68th Annual Golden Trumpet Awards, presented by the Publicity Club of Chicago, and nine at the 2026 PRSA Chicago Skyline Awards.. The Florida Public Relations Association presented 122 awards to individuals and teams from across the state at its 69th annual Golden Image and 3rd Annual Pinnacle Awards gala.
The Motion Agency acquires Vehr Communications, a Cincinnati-based strategic communications firm, effective Oct. 1... Lyceus Group, which specializes in financial services, is named a finalist for Public Relations Campaign at the 2026 ThinkAdvisor Luminaries Awards... IPSY, a curated beauty membership platform, launches IPSY Marketing Solutions, a full-funnel marketing and sales acceleration engine. 
Fire on the Hill, which has offices in London, Manchester, New York and Paris, is providing pro bono communications support to the Intergenerational Foundation, the UK's leading authority on intergenerational fairness... The PRSA-NY Big Apple Awards Gala on Sept. 17 will have Gio Benitez, co-anchor of the weekend edition of “Good Morning America” and ABC News transportation correspondent, serving as emcee... CasePR, a boutique litigation communications firm, launches in Portland, OR.
