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Champion is selected as PR and franchise development agency of record for Sunny Street Café, a chain of family-run breakfast and lunch restaurants with more than 20 locations across Ohio, Missouri, Illinois, Alabama and Texas. Champion will oversee strategic brand positioning, franchise marketing campaigns and lead generation to attract qualified franchisees. It will also work to raise awareness of the Sunny Street’s offerings and position its leadership team as thought leaders in the franchising and restaurant industries. Founded in 2007, Sunny Street is especially focused on tapping into underserved breakfast markets in suburban and mid-sized cities. “Champion brings the creative energy, strategic insight and lead-gen expertise that will help fuel the next phase of our growth,” said Sunny Street Café president Mike Stasko.
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Nickerson comes on board as AOR for Arrowpoint Properties, a multifamily real estate investment and management firm with local experience across the Northeast. The agency will work with Arrowpoint to craft a rebrand process, including brand design, logo and website redesign. With an emphasis on long-term value and sustainability, Arrowpoint has earned a reputation for transforming underutilized assets into residential communities. “Nickerson brings the experience, creativity, and strategic insight we were looking for in a communications partner,” said Arrowpoint Properties president and CEO David Lamattina.
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Media Mantra Consulting, the international arm of Dubai-based PR and communications agency Media Mantra Group, is partnering with real estate developer Centurion Properties to provide the company with brand enhancement, strategic planning and counselling, media relations, digital reputation management and crisis communications. The efforts will focus on helping Centurion communicate its value to a wider audience, strengthen its reputation and support business growth in Dubai’s competitive market. Centurion’s portfolio includes projects such as Sola Residences and Flora Isle, and it has more than 10 projects in the pipeline. “Their strategic approach will help us articulate our vision, connect with our community, and reinforce our reputation as a leader in the industry,” said Centurion Properties CMO Moksh Garg.
PROFILES picks up PR duties for Baltimore Center Stage, which was designated the State Theater of Maryland in 1978... RKP Media forms a strategic partnership with Santani, a luxury wellness destination in Sri Lanka, aimed at expanding the resort’s presence in the US and other key international markets.... 5W PR comes on board as agency of record for Real Coco, which produces organic and all-natural coconut water, as well as other coconut-based drinks.
August provides overall communications support for private investment firm Broadwood Partners’ successful proxy fight to defeat the proposed acquisition of STARR Surgical by Alcon Inc... 5WPR is named agency of record for KISS Colors & Care, a textured hair care and accessories brand... Powerhouse+Co. is named communications partner for Stonefire Grill, a Southern California restaurant chain.
Ripley PR is named the public relations agency of record for Foundral, a newly formed platform dedicated to building and rapidly scaling a family of union-backed mechanical contracting companies in the Midwest... The Door, a subsidiary of Dolphin, is developing and executing a strategic communications campaign to introduce the new ownership of Hooters and reposition the brand... William Mills Agency signs on to work with Business Alliance Financial Services, which offers commercial lending technology and services.
The Brandman Agency adds Lighthouse Hotel Management, the operational arm of Molo Hotel Group, to its portfolio... Harvest Communications picks up investor relations and corporate communications consulting duties for SafeSpace Global Corporation... William Mills Agency is engaged by payment management and receivables company CheckAlt.
Rubenstein Public Relations adds Greenland Energy Company, a US public company developing Greenland’s oil, natural gas and critical resources, to its client roster... FINN Partners picks up DonorsChoose, a non-profit organization that connects donor funding directly to public school teacher needs... Ripley PR lands Contractor Commerce, which provides e-commerce services for contractors.
