 |
| Brian Besanceney |
Golin brings on former Boeing CCO Brian Besanceney as a senior advisor in its corporate affairs practice. Besanceney has also served as SVP & CCO at Walmart; SVP, public affairs at the Walt Disney Company; and held several planning and public affairs posts in the George W. Bush administration. He also served as board chairman at Orlando Health, a healthcare system with $12B of assets under management. At Golin, he will advise clients on reputation management, crisis communications, geopolitical complexity, digital transformation, and executive positioning strategies. " Brian's proven ability to evolve and uplevel communications functions for some of the world's most scrutinized organizations makes him an invaluable advisor to our clients and teams,” said Golin chairman Ellen Ryan Mardiks.
 |
| Smita Wadhawan |
Constant Contact, which provides digital marketing tools for small businesses and nonprofits, hires Smita Wadhawan as CMO. Wadhawan was previously CMO at SimplePractice, a healthcare practice management software company. She has also served as head of SMB growth marketing at GoDaddy and director of global product marketing at PayPal. In her new post, Wadhawan will oversee all aspects of marketing, including brand, customer acquisition, lifecycle marketing, product marketing, and partner marketing. "Smita stood out as a marketing leader with a rare combination of strategic depth and operational excellence, especially when it comes to understanding and connecting with small businesses," said Constant Contact CEO Frank Vella.
 |
| Alex Wolf |
Broadsheet Communications promotes Alex Wolf to serve as managing director of Broadsheet Intelligence, its new strategic advisory unit. Wolf was previously VP of strategy and principal analyst at the firm. He has also served as director of communications at health, wellness and fitness company Drip Drop Inc. “He combines sharp analytical rigor with an instinct for clear, compelling narrative, exactly what this new division is designed to deliver,” said Broadsheet Communications founder and CEO Ben Billingsley.
Dezenhall Resources brings on Jessica DeLoach as VP. DeLoach was previously deputy director of public and media relations at the Southern Poverty Law Center... Crowe Media hires Alissa Kasawdish as senior integrated PR manager. Kasawdish was previously an account supervisor at J/PR... Benefitbay, an SaaS platform that lets users make their own benefit decisions, names Lindsey Unterberger as VP of marketing.
Catherine Sullivan, global chief communications officer at Burson, has exited the WPP unit after a 12-year run.
Six Flags Entertainment Corporation hires Amy Martin Ziegenfuss as CMO, effective June 3. Ziegenfuss was most recently CMO at Carnival Cruise Line... Narrative Strategies brings on Hanna Beckman and Rich Casale as senior directors... Grayling has appointed Maury Postal as EVP, creative strategy and innovation services... HMH (Houghton Mifflin Harcourt), an educational publisher and technology company focused on K–12 education, assessments and professional learning, names Jessica Naeve CMO.
Brunswick Group has announced that Teneo's Christian Buss and Netflix's Paul Shaw have joined the firm as partners in San Francisco.
4media group promotes chief operating officer Melissa Elsner to CEO, succeeding Ed Cyster... Seven Letter names Tanvi Purohit account director at its Seven Letter Labs unit... Moxie Strategies, which is marking its second anniversary, brings on Janice Laurente as EVP of public affairs.
