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Moburst, a mobile-first digital marketing agency, acquires Atlanta-based Rhythm Communications, which provides services including strategic public relations, digital marketing and event management. Rhythm will be incorporated into Uproar by Moburst, the agency’s PR division. The acquisition is Moburst’s third in eight months, following its recent additions of Uproar PR and podcasting agency Kitcaster. Moburst has offices in New York City, Miami, San Francisco, Tel Aviv, London, Orlando, Denver and Atlanta. “Rhythm’s deep expertise in communications and its tailored approach to client success make it an ideal addition to Uproar by Moburst,” said Moburst founder and CEO Gilad Bechar.
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Avenue Z issues a new study looking at the contributing factors that give brands in the financial sector a leg up when it comes to visibility in AI searches. The Fintech 100: 2025 Fintech Sector Report places online payments platform Stripe at the top of the Fintech list, with Coinbase, Chime and PayPal close behind. Overall, Avenue Z found that ChatGPT, Perplexity and Gemini were the most popular platforms, appearing in more than half of relevant AI-generated answers. The factors playing the biggest role in driving AI visibility, according to the report’s authors, were trusted, top-tier media sources; technical LLM optimization; blending trusted coverage with AI-readable, semantically rich content; clear, conversational content; and the level of brand sentiment. The report tracked digital footprint, brand mentions, media covers and other key metrics across various AI agents from January 1 to March 31 of this year.
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The Collaboratory Agency, a communications agency serving life science organizations, launches in San Francisco. Started up by FreshBlood group founder and CEO Robert Finkel, and partner and creative operations officer Chris Feifer, the new agency says it will base its approach on evidence-based behavioral science, co-created with clients, and anchored in mutual trust. It partners with companies across the pharmaceutical, biotech, diagnostics, and medtech spectrum, including rare disease pioneers. “Our human-led, AI-enhanced approach is designed for organizations that know effective communication isn’t just about message delivery. It’s about building understanding, confidence, and connection at the moments where trust matters most,” said Finkel.
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The Worldcom Public Relations Group votes Hong Kong-based Madbox Communications into its global partnership. Madbox Communications focuses on integrated communications for clients aspiring for success in markets with diverse needs and cultures. For more than a decade, Madbox has provided thought leadership, brand engagement and consumer activation for brands in Hong Kong and beyond. “Not only is Madbox highly respected and recognized across the broad spectrum of PR services and several key industries, but having a strong presence in Hong Kong, which is a global trading center and one of the leading international financial centers in the world, is strategically key to Worldcom’s reputation as a leading worldwide PR network,” said Worldcom recruitment chair Bjorn Mogensen (Paues Aberg, Stockholm, Sweden).
Public Inc., a social impact agency based in Toronto and New York, acquires Rocket Social Impact, an advisory firm that works with nonprofit and corporate social impact organizations... Ruder Finn launches “What’s Next: The Ruder Finn Podcast,” a new platform hosted by CEO Kathy Bloomgarden... Crowe PR joins United Partners Network, a network of independent PR agencies with members across more than 65 markets worldwide.
Ruder Finn launches rf.Voices, an integrated influence offering that brings together AI-powered influencer marketing, customer advocacy and paid amplification under one measurable framework... The Pollack Group is accepting applications through March 31 for The Big Red Grant, a $40,000 pro bono strategic PR and marketing engagement program awarded to a nonprofit organization ready for growth... D S Simon Media releases a report that says almost seven in ten producers (68 percent) are more interested in airing a story when they know it has been optimized for AI.
Precision Strategies, an integrated strategy and marketing agency with offices in Washington and New York, acquires Firehouse Strategies, a DC-based public affairs firm... AVENIR GLOBAL acquires London-based Thinks Insight & Strategy... Good Company, which bills itself as a “cultural engineering firm,” is launched by DJ Hardy, a veteran of Johannesburg-based communications consultancy arxna and M&C Saatchi Sport & Entertainment and Casey Stickles, who has worked at 5WPR, Rubenstein and MWW.
PSC (Princeton Strategic Communications) acquires Nonprofit Partners... CG Life launches 24/364, a cultural brand platform intended to drive awareness, connection and action aimed at keeping rare disease at the forefront of the health and social conversation... Interluxe Group, which focuses on brand experiences and in-person activations; Quinn, a strategic communications agency; and media and digital agency North & Warren are uniting under the Interluxe Group banner.
KITH, which provides corporate reputation and crisis preparation services, is now owned by CEO Stephanie Craig, who has been with the firm since 2021... The Marketing Cloud, a part of Stagwell, introduces several expansions to Agent Cloud, the platform it launched in October 2025 to simplify access to its AI tools and marketing assistants.... Notified launches its AI Press Release Optimizer.
