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Mercury has landed a $70K per month contract to provide strategic consulting services to Libya’s National Economic & Social Development Board.
The Omnicom unit will assist the Libyans in forging a strong relationship with the White House in the areas of security, energy and economic growth.
It will position the country as a leader in addressing the Russian threat in the Maghreb region, and work to secure US support for anti-intervention measures.
The four-month contract, which went into effect July 9, calls for showcasing Libya’s potential in renewable energy, fossil fuels, infrastructure and tourism.
Libya wants to serve as a gateway for US businesses targeting European and African markets.
Mercury partners Toby Moffett, the ex-Connecticut Democratic Congressman and head of the firm’s Africa practice; and Bryan Lanza, communications director for the first Trump transition team, handle the Libyan effort.


Bridges Partners is running an influencer campaign on behalf of Israel to promote the cultural interchange between it and the US.
San Diego’s Show Faith by Works is spreading pro-Israel messaging to Christian groups in the western US on behalf of the country’s Ministry of Foreign Affairs.
KNP Communications has lined up a contract to provide media training to members of Canada’s US embassy.
The firm of Donald Trump’s former campaign manager Brad Parscale has a four-month $6M agreement for strategic communications and media services in support of Havas Media’s engagement by Israel to develop a nationwide campaign in the US to combat antisemitism.
Imperium Strategies has signed the Government of Turkey as a client for government relations services.



