 |
Attention Comms launches as an independent firm, following a share buyout of Milk & Honey PR’s US operations by its US leadership. The buyout was led by Paul Cohen, who oversaw Milk & Honey PR’s US business since its founding in 2021. Cohen will now serve as CEO of Attention Comms. All Milk & Honey US team members will remain part of the new organization. The team will remain headquartered in New York City, continuing to serve a portfolio of mission-driven, high-growth clients across a variety of sectors, including health, technology, energy, social impact, nonprofit, and arts & entertainment. “As the newly independent Attention Comms, we are proud to continue empowering values-driven organizations to rise above the noise and communicate with clarity, impact, and purpose,” said Cohen.
 |
Slice Communications, a Philadelphia-based strategic communications firm, acquires the assets of Henry & Germann Public Affairs, LLC, also known as H&G. The agency will now operate as H&G Public Affairs, a Slice Communications company. H&G specializes in supporting complex and potentially sensitive programs through its expertise in community relations, issues management, crisis communications, reputation management, third-party advocacy, public acceptance programs and risk management communications. Founded in 2008, Slice has grown organically and through acquisitions. In 2022 it acquired the assets of GillespieHall (GH), a Delaware agency focused on non-profits, government offices, corporations and interests across the United States. “H&G and Slice share the same core values and singular dedication to achieving results for our clients,” said H&G principal Kelly Henry.
 |
| Andy Checo |
d expósito & Partners (dex), a multicultural advertising and marketing agency, starts up résonant, a dedicated public relations and social media practice. The new practice will be led by managing director Andy Checo, who has also held executive posts at Weber Shandwick and Havas. It will work hand-in-hand with dex’s account, creative, and media units to deliver fully integrated, insights-driven campaigns across the marketing mix. “Our cultural dexterity is helping brands grow with purpose and the launch of résonant marks an important evolution in how we deliver that purpose—through effective and compelling storytelling that moves people and markets,” said d expósito founder Daisy Expósita-Ulla.
 |
5WPR unveils its CPG Brand Accelerator, a service odesigned to help emerging consumer packaged goods brands build awareness, drive demand and secure retail partnerships in competitive categories. Led by 5WPR's consumer PR and CPG digital marketing teams, the service supports clients in food and beverage, beauty, wellness, home essentials, and other high-growth verticals. It focuses on foundational brand-building, including media relations, influencer outreach, launch communications, and thought leadership, while aligning with key stages of the marketing funnel. "Getting a new CPG brand off the ground is about more than just shelf space. It requires visibility, credibility, and momentum from the start," said 5WPR managing partner and EVP, CPG and lifestyle Leigh Ann Ambrosi. "Our accelerator is built to deliver that through PR and digital marketing-first strategies.”
The Communications Group, a Little Rock-based shop releases its first Public Affairs Marketing Trends Report... The Worldcom Public Relations Group votes Paris-based firm SEITOSEI•ACTIFIN into its global partnership... PRNEWS, a European PR-tech firm, relocates its U.S. headquarters to downtown Miami.
af&co., a San Francisco-based hospitality marketing and PR agency founded by Andrew Freeman, is marking its 20th anniversary... Notified launches Syndicated Articles... Crosby Marketing Communications selects four students from Anne Arundel Community College for its marketing scholars program.
KCSA Strategic Communications launches the KCSA AI Lab, which will develop proprietary AI systems to expand what strategic communications can achieve for PR and IR clients... Clipbook, a vertical AI platform for strategic communications and public affairs, closes a $3.3 million seed round co-led by Mark Cuban, Commonweal Ventures and Carpenter Capital... VizSense, a Boston-based AI influencer marketing agency, teams up with holographic storytelling company Geminai, to launch what they say is the next frontier in brand experiences: interactive holograms powered by AI.
Ways Marketing Solutions, a Saudi Arabia-based marketing and communications group, teams with H&K alum James Drewer and Cake founder Mike Mathieson, to launch Ways Global Communications with HQs in London and Riyadh... UNICEPTA, a media intelligence provider within Stagwell’s The Marketing Cloud, launches an integration with Microsoft 365 Copilot... MAD Global CEO Mike DuHaime has been named to New Jersey Governor-Elect Mikie Sherrill’s transition team.
Ogilvy launches CultureCurrent, a social-first earned media offering that integrates cutting-edge technology with human cultural intuition to listen, identify, activate and amplify brand stories.... Forward Global, a risk and reputation management advisory firm, opens in Abu Dhabi... Lyons Broadcast PR marks its 20th anniversary with the introduction of new virtual production technology, enhanced media outreach tools, and integrated broadcast-digital strategies.
