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FNK IR signs on as investor relations AOR for game platform company CTW Cayman. The agency supported CTW along with their legal and banking advisors pre-IPO, and they will have an ongoing relationship now that CTW is a public company. FNK IR’s scope of work for the client will include strategic counsel, content, communications, corporate access, research coverage & support, influencer & retail engagement, media relations & social media management, and market intelligence. CTW connects skilled game developers with owners of Japanese anime IP to create high quality games. It then makes those games available to a global audience through its HTML5 platform and shares revenue generated from players’ in-game purchases worldwide with game developers.
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Kaplow Communications is named consumer PR agency of record for HEYDUDE, a shoe brand for men, women and kids. Kaplow will oversee communications strategy, campaign planning, media relations and tastemaker engagement for the brand. At the onset of the partnership, Kaplow supported HEYDUDE’s “Fashion Crisis” campaign with brand ambassador Sydney Sweeney and a Grand Central consumer pop-up experience. The account will be overseen by Kaplow EVP lifestyle Jee Nah Chang Walker.
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William Mills Agency is selected to enhance the PR strategy for Vine, a commercial lending accelerator for banks and credit unions. The agency will also work to expand Vine’s influence as an AI-powered platform for financial institutions. Vine says it helps financial institutions deliver faster decisions, provide more value and build stronger relationships. “We were very impressed with William Mills Agency’s extensive industry knowledge and strong media relationships as we continue to transform how financial institutions manage the commercial lending process,” said Vine CEO and co-founder David Eads.
Tier One Partners’ Content Studio is engaged by InvestGreen, a company providing retail investors access to institutional-quality clean energy investment opportunities... Campstories is named PR agency of record for the City of Napa... Lewis Line Public Relations, a Gen-Z-owned publicity firm headquartered in Los Angeles, is representing cultural commentator, content creator and podcast host Ryan Lu.
REYA Communications lands PR work from Schlosshotel Fiss, a ski property in the Tyrol region of western Austria... B-Engaged, global sports marketing agency headquartered in London, is engaged by Visit Seattle to lead its global football strategy in the build-up to the 2026 FIFA World Cup... William Mills Agency picks up job to elevate the industry presence of PentEdge.
Joe Smith, a brand consultancy that is part of Padilla, comes on board as brand partner for the Science Museum of Virginia... Christie & Co is named agency of record for the LASCO Lightning Weeder, which uses an electric discharge system to facilitate weed control while ensuring zero damage to crops... Merlot Marketing lands American Outdoor Grill, a division of RH Peterson and manufacturer of outdoor cooking appliances.
Trevelino/Keller adds Kreate, the designer, manufacturer and distributor of HDX and Husky storage products, to its client roster... Elle Communications, a subsidiary of Dolphin Entertainment, is named agency of record for NET Recovery, makers of an FDA-cleared neurostimulation device designed to reduce opioid and stimulant use... JOTO PR Disruptors signs up to help raise public awareness of Wisner Baum, a Los Angeles-based plaintiff law firm that has taken on companies in the pharmaceutical and environmental sectors, as well handling product liability litigation.
Gateway Group gets investor relations duties for Genasys, a company offering a comprehensive portfolio of preparedness, response, and analytics software and hardware systems... Stone Junction lands Precision Micro, a photochemical etching company, to help raise its visibility in industrial markets... PhillComm Global is named agency of record for futurist Matt Maher and his firm, M7 Innovations.
