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Matter Communications launches Precision Marketing, a scalable solution designed to help teams with limited resources. The new offering, which will be led by Matter account director Kat Aronofsky, delivers strategic support across core marketing channels with programs designed to be financially accessible. Packages offered center on such topics as social media, email campaigns, search visibility, real-time reporting and creating impactful creative assets. Precision Marketing also provides targeted paid support as part of its base package. “There’s a huge gap in the market for scrappy, effective marketing support, especially for small and growing businesses that are working hard with limited resources,” said Matter GM of strategy and integrated marketing Jeff Tahnk. “We created Precision Marketing to level the playing field for exactly those teams.
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Fenton is holding a webinar on Wednesday, Aug. 20 at 11 a.m. that will walk participants through the basics of putting together a solid, strategic crisis plan. Designed for nonprofit communications leads, executive directors and anyone involved in crisis communications or organizational reputation, the webinar will include Fenton chief of issue advocacy and crisis management lead Erik Olvera. It will feature insights from chief digital officer Shakirah Hill Taylor and SVP Danielle Schlanger, sharing actionable frameworks for planning ahead based on real-world experience and the current issues organizations are facing. Four core pillars of nonprofit crisis readiness will be discussed: scenario planning, effective monitoring, stakeholder mapping and proactive engagement plans. The goal is for participants to develop a greater understanding of what to do to prepare for a crisis and the tools they need when an issue breaks.
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5WPR introduces its Integrated Sports & Gaming PR Suite, a comprehensive offering designed to help brands thrive in the sports, gaming and esports sectors. The new suite leverages 5WPR's expertise in out-of-home advertising, programmatic media buying and paid social campaigns to create measurable audience engagement. 5WPR's team works to deliver campaigns that not only capture attention but also remain compliant with industry guidelines and legal requirements. The agency partners with sports leagues, esports organizations, gaming publishers, athlete brands and sponsorship-driven businesses to achieve lasting market impact.
Walker Sands acquires RevPartners, a revenue operations (RevOps) and GTM engineering firm... FoodMix Marketing Communications, a B2B and B2C full-service food and beverage marketing agency, transitions its ownership to Sara Hagen and Nadine Baarstad... Dynasty Financial Partners launches Dynasty Consulting Group, which will focus on helping RIAs accelerate growth and create enterprise value.
KNB Communications acquires Roketto, a digital agency specializing in generative engine optimization, web design and development, digital advertising and inbound marketing strategy. The combined agency rebrands as Sōvyn... Krupp Agency, an independent New York shop, celebrates its 30th anniversary.... The Worldcom Public Relations Group adds CARRALSIERRA in Mexico City and We Are DNA in Bristol, UK.
The Motion Agency, a woman-owned marketing-services agency, acquires Chicago-based ad agency LKH&S, which has clients such as Hyundai, EmployCo, EvAI and Toggler... Method Communications, which has offices in New York, London and San Francisco, opens in Boston... IPREX adds Coral Communications (South Africa), PR Consultancy (Montenegro) SE2 (Denver) and Trium (Albania).
Kloss Creatives, which works with consumer packaged goods and wellness brands, rebrands to KALET... Everything Branding, which operates from offices in San Diego and Michigan, acquires Darlington Marketing Co... Onfolio Holdings launches SharePulse, an investor relations analytics and engagement platform, and Parlance, a managed communications service.
Fire on the Hill, and Fourth Day, along with its sister company Quatrième Jour, are merging... 5W publishes a study that says many long-time media heavy hitters are coming up short in terms of their AI influence... EducationDynamics, a higher education marketing and enrollment management company, acquires Net Natives... Mark Allen & Co. is launching an expanded thought leadership model with multiple activations at Cannes Lions 2026. 
