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| Ian Lipner |
Fine Tune, a Chicago-based company that partners with companies to source, negotiate, manage and audit complex indirect expense programs, names Ian Lipner as its first CCO. Lipner joins the company from Firebrand Communications, where he served as SVP. He previously led the emerging brands practice at LEVICK and was SVP at LEWIS Global Communications (now TEAM LEWIS), where he founded the firm’s Washington, DC office. At Fine Tune, he will lead corporate communications, brand strategy and thought leadership. Fine Time works with brands including Pfizer, HF Sinclair, American Cancer Society and Cargill. “Ian’s experience creating stronger connections through communications and helping decision-makers navigate complexity make him the right leader to help us reach more customers, deepen our client engagements and showcase Fine Tune’s impact on the broader marketplace,” said Fine Tune CEO Rich Ham.
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| Ben Matheson |
First National Realty Partners appoints Ben Matheson as head of investor relations. Matheson most recently served as director, private client group at Integris Real Estate Investments, playing a key role in scaling the firm’s direct-to-investor fundraising platform. He was previously director of capital markets at Elevation Capital Group. In his new role, Matheson will oversee all investor-facing initiatives and lead the firm’s capital formation strategy. “Ben’s extensive experience and deep understanding of alternative investments, particularly in private fund structures and investor communication, will be invaluable as we continue to grow and strengthen our investor relationships,” said FNRP president Andrew DeNardo.
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| Wayne Jin |
Monte Carlo, a data and AI observability company, appoints Wayne Jin as CMO. Jin most recently served as VP of product marketing at Grafana Labs. Before that, he was VP of marketing at AppDynamics, where he led product, customer, and partner marketing. He also built the product and partner marketing functions at GitHub, where he built product and partner marketing functions, and led global product marketing at Google Cloud. At Monte Carlo, JIn will oversee all marketing initiatives including brand, product marketing, demand generation, and communications. “Wayne has a rare ability to combine a fluid vision for the future of our space, with the experience and skill to execute at the highest level,” said Monte Carlo co-founder and CEO Barr Moses.
Cindy Leggett-Flynn, who most recently led communications at Credit Suisse, is coming on board at Swiss multinational private bank and wealth management firm Julius Baer Group as group head of communications.
The Pollack Group brings on John Cheng as creative director and Daniel Chou as director of digital strategy... Baretz+Brunelle, an advisory firm that works with legal industry businesses, brings on Daniel Gilfarb, as a senior managing director in its talent practice.... Prophet names Mat Zucker, who has served as interim CMO for the past two years, to the full-time CMO position.
Kelli Parsons, CEO of Hill & Knowlton, will take the helm of Avoq on February 1.
FGS Global has recruited Susan Ho, a veteran of Standard Chartered Bank and Brunswick Group, for the Asia chair position, a newly created post. 
Cognito appoints Felice Tobin managing director of its New York business. She was most recently general manager for Cognito Asia and managing director of its Hong Kong office... Spectrio, a company that provides digital signage, interactive kiosks, audience measurement and in-store media, brings on Steve Gilbert as VP of marketing... Hart, a Toledo, OH-based brand transformation agency, promotes Marc Paulenich from president to CEO. 
