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Penta Group acquires FIO360, a strategic advisory firm focused on intelligence-driven stakeholder engagement. As part of the acquisition, FIO360 founder Adam Weiss joins Penta as partner, based in Washington, DC. Weiss, who has spent over two decades advising senior executives on corporate affairs strategies, will work to strengthen Penta’s corporate affairs and stakeholder intelligence offerings. He will collaborate with colleagues across the firm to deliver strategies to anticipate risk, build trust and support long-term business goals. “The integration of FIO360 enhances Penta’s ability to deliver data-led solutions that connect corporate strategy to the realities of policy and public opinion,” said Penta CEO Matt McDonald.
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ONAR Holding Corporation, a leading technology company and network of marketing agencies, signs an agreement to acquire 100 percent of the membership interests of JUICE, via ONAR’s subsidiary Storia. Founded in 2017, JUICE is a digital marketing agency specializing in paid digital advertising, search engine optimization, email marketing and content marketing campaigns. As part of the transaction, ONAR will absorb JUICE’s proprietary AI software Sour Grapes, an intelligent Facebook comment moderation tool. ONAR will also retain key JUICE personnel to support a smooth transition, including co-founders Michael Lisovetsky and Troy Osinoff, and COO David Khandrius. Osinoff will join ONAR’s executive leadership team, while Lisovetsky and Khandrius will assist during the integration period. “This acquisition aligns perfectly with our growth strategy and allows us to deliver even more value to customers by combining our talented teams and proprietary marketing technologies,” said ONAR CEO Claude Zdanow.
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PR Newswire launches Amplify, a platform that merges its global distribution network with AI. Amplify’s features include the Plan tool, which analyzes real-time industry trending topics using AI to instantaneously surface the most compelling story angles for brands as well as Create+, a tool that leverages generative AI to produce videos, blog posts and personalized media pitches from a single press release. It also has the ability to build multimedia-rich releases that are designed to stand out across search, social, investor channels and news platforms. "Amplify redefines how brands tell their stories, control their narratives, and measure their impact by unifying the communications workflow into one intelligent, AI-powered platform,” said PR Newswire president Matt Brown.
53Six, a Dublin- and London-based sports marketing agency, is acquired by Irish experience and entertainment group FUEL... Blue Highway Advisory releases a report that looks at how the shift from CEO to AI has changed the way in which consumers access information, and offers advice on how to handle the new landscape... Get Engaged, whose services include campaign ideation, social media management, influencer marketing, celebrity partnerships, content production and paid media, joins SAMY, a social-first agency headquartered in Madrid. 
The Hoffman Agency, a Silicon Valley-based firm with offices in Europe, Asia and the U.S., teams up with United Partners Network, a global community of independent communications agencies... ChangeMakers acquires R&G Strategic, a Halifax, Nova Scotia-based firm with a practice that spans ESG and sustainability strategy and reporting; stakeholder engagement; climate and GHG consulting; sustainability campaigns; branding; communications; and marketing... AltaVista Strategic Partners, a Baltimore-based firm, opens an second office in Tampa, effective Oct. 15.
Curley & Pynn Public Relations Management rebrands as Biplane focused specifically on helping nonprofits build visibility, reputation and trust to advance their philanthropy... SKDK launches a payer negotiation practice that is designed to support health systems as they navigate increasingly complex negotiations with insurers... ChangeMakers, a strategy and communications firm with over 400 professionals across North America, launches RepScore.
Prosek Partners opens in San Francisco under the leadership of partner Nadia Damouni... Caliber Corporate Advisers, which works with clients in the fintech and financial services sectors, introduces the Caliber Authority Index (Caliber AI), a proprietary measurement platform... Herbie Thiele Consulting, a public affairs firm blending lobbying and communications, is launched by the longtime Sachs Media partner.
Bospar expands its Audit*E tool for small- and medium-sized businesses, which provides comprehensive visibility scoring, competitive analysis and platform-specific improvement recommendations, giving users actionable intelligence to help with brand positioning.... 5W is increasing its presence in Tampa and the Florida market....PR Consultants Group, a nationwide network of senior-level public relations, strategic communications and marketing specialists in more than 50 U.S. markets, has brought on 13 independently owned public relations firms across 13 markets and 12 states so far in 2026.
