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| Sarita Woerner |
Empower, which provides retirement services and wealth management, appoints Sangita Woerner as CMO. Woerner joins the company from Alaska Airlines, where she was SVP of marketing. Before that, she served as a VP at Starbucks, leading strategy, positioning and innovation for its global coffee portfolio. In her new role, Woerner will lead Empower’s marketing strategy, focusing on enhancing brand visibility, accelerating multi-channel marketing initiatives and strengthening customer engagement. “Her strategic vision, coupled with her ability to build and manage high-performing teams and foster customer-centric innovation, aligns perfectly with our mission,” said Empower president and CEO Edmund F. Murphy III.
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| Alex Kisling |
The Center for Strategic and International Studies, a bipartisan, nonprofit policy research organization, promotes Alex Kisling to CCO. Kisling has been the organization’s VP of communications since 2022. Before that he was director of strategic communications at the Atlantic Council. Kisling has also served as a principal at Kivvit (now Avoq) and a policy advisor at public affairs firm Public Strategies Washington. In his new position, he will drive integrated communications strategies to deepen CSIS’s impact across defense and security, economic security and technology, geopolitics, and global development. “Alex is a remarkable leader and a respected colleague,” said CSIS president and CEO John Hamre. “He has built an excellent team, and everyone in the center respects his professional advice and steady guidance.”
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| (L-R) Roxanne White, Brantley Doyle |
Billion Dollar Boy, a social agency that works on influencer marketing campaigns, hires Roxanne White as senior creative director and Brantley Doyle as senior director of project management. White most recently ran her own consultancy, Roxanne White Studio. She has also served as VP, creative and content strategy at Viral Nation, and has held senior creative posts at OLIVER Agency, Kaplow and Macy’s. In her new position, White will work to further shape and grow the agency’s creative offering, lead the US creative team, and oversee creative direction for US client work. Doyle comes to Billon Dollar Boy from Ogilvy, where he was director of project management. At Billion Dollar Boy, he oversees its portfolio of projects, strengthens and streamlines workflows, drives cross-functional collaboration, and ensures the successful delivery of high-impact campaigns and initiatives.
Wendy Carhart, who rose to the chief communications, culture & purpose post at Real Chemistry, has moved to the Learning Care Group.
Jeff Reczek, who most recently served as director of CDC Washington at the Center for Disease Control and Prevention, is coming on board as a partner at bipartisan health care firm TDY @ FGS Global.
Narrative Strategies brings on Christina Cameron and Jessica Stallone as senior directors... CI&T, a global technology transformation specialist, appoints Sarah Painter as SVP, marketing for EMEA... Avenue Z promotes Annie Zeigler to associate director, based in the firm’s Los Angeles office.
Accenture promotes Rachel Frey to CCO, a newly created role at the company... AMD, a multinational semiconductor company, recruits Salesforce president and CMO Ariel Kelman to serve as its SVP and CMO... L.C. Williams & Associates, which is celebrating 40 years in business, brings Maria Balice back to the firm as EVP to lead its corporate affairs work.
Elevate Communications appoints Scott Bernstein, who has led marketing for the World Wrestling Federation, Hard Rock Cafe and National Amusements, as partner and chief strategy officer... Matter Communications brings on Angela Bonnici as VP, growth and head of the agency’s Boston office... Crosby Marketing Communications promotes Kelsi Fink to associate VP, PR and Laura Flury to associate VP, digital marketing.
