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Cracker Barrel Old Country Store has dumped San Francisco-based Prophet, the creative and strategic consultant responsible for its logo and restaurant refresh.
That overhaul led to a customer uprising that forced CEO Julie Masino to junk it.
The Lebanon-TN restaurant chain in August restored the image of old-timer Uncle Herschel leaning on a barrel to its logo and stopped the restaurant updates.
Cracker Barrel said the move was designed to return the conversation to being about “serving up delicious food, warm welcomes and the kind of country hospitality that feels like family.”
Masino on Oct. 2 overshauled the executive ranks, promoting Doug Hisel, who was VP-field operations to SVP-store operations & services.
She eliminated the SVP-chief restaurant & retail operations post that was held by Cammie Spillyards-Schaefer, a ten-year veteran of the company.
It's almost always possible to recover from past mistakes, but the way the Met handled the John Galliano fiasco is an object lesson in how not to do that.
How to reach audiences who have stopped trusting the biggest names in media.
It's not just the tech sector—when companies in any sector grow rapidly, what happens to their ability to manage, learn from and prevent critical issues from evolving into full-blown crises?
FGS Global’s Paul Holmes, Molly Levinson of TLG Communications. Trident GMG’s Joshua Galper and Brunswick Group’s Ellen Moskowitz all placed in the top level (Tier 1) of individual practitioners in the recently released Chambers rankings for both crisis & PR communications pros and those working in litigation PR & communications.
Gregg Feistman, M.A., Professor of Practice in Public Relations at Temple University and former corporate communications executive, joins Taking the Lead to discuss the frameworks leaders can use to determine when to speak up or stay silent.
