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| Miskha Pitter-Armand |
Mishka Pitter-Armand comes on board at National Public Radio as CMO.
She was most recently at Crisis Text Line, a nonprofit organization that provides text-based mental health support, where she served as chief advancement officer, leading all marketing, fundraising, corporate partnerships, and communications functions.
Before that, she served as VP brand & product marketing for the Girl Scouts of the USA. Pitter-Armand has also held senior marketing roles at PepsiCo and JDRF (now Breakthrough T1D), a global type 1 diabetes research and advocacy organization.
At NPR, Pitter-Armand will focus on insights, acquisition, and performance marketing, working with its editorial and product teams to grow the organization’s audiences across all platforms. She will also work closely with National Public Media to strengthen NPR's position as a preferred brand for underwriting partners, and with NPR's development team to deepen the organization's relationship with donors.
"She brings deep expertise in understanding and engaging broad audiences and a track record of driving growth at mission-driven organizations," said NPR CEO and president Katherine Maher. “Her familiarity with federated structures, such as Girl Scouts of the USA, and track record of creating opportunities with new experiences and offerings, will serve both NPR and the entire public radio system."
Actum has hired Cecelia Prewett, who was president of DC Public Affairs at SKDK during a nearly 13-year run, as senior managing director in its Washington office.
Franz Paasche, who was most recently EVP for public affairs and communications at Columbia University, will join Verizon as EVP, corporate affairs, effective Nov. 10.
Horizon Family Brands, which includes Horizon Organic and Wallaby Organic yogurt, hires Andrew Springate as CMO... Wake Tech, a Raleigh, NC community college that serves over 70000 adults annually, brings on Lisa Marie Ferrell, who previously led North America communications at Lenovo, as VP of communications and marketing... Golin brings on executive creative director Meg Farquhar in Chicago, and EVPs of strategy Tom Howells (Western Region) and Martin Coomber (New York).
Hotwire Global appoints Burson global chief digital & intelligence officer Grant Toups as global CEO, effective in January.
Bader Rutter, which works with clients in the agriculture, food, beverage and pet care sectors, appoints Demar Anderson as CMO... Acceleration Community of Companies appoints Michael Moschella to lead its new insights division, ACC Intelligence... Luminate, a London-based shop focused on infrastructure and energy sectors, hires Osman Dervish as director—head of development... The Alpine Group promotes Alison Graab to principal from SVP.
