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| Katie Welch |
Chanel names former Weber Shandwick EVP, global brands Katie Welch head of U.S. brand and company communications, a new role, effective Jan. 5. Welch was most recently global CMO at Rare Beauty. Before that, she served as general manager, beauty at The Honest Company and CMO at Hourglass Cosmetics. In her new post, she will oversee the integrated divisional brand communications teams and help amplify the Chanel Inc. story across the US. “Her deep understanding of brand storytelling, her collaborative leadership style, and her ability to connect with audiences through creativity and purpose make her uniquely suited to lead this next chapter for Chanel Inc. in the U.S.,” said Stéphane Blanchard, president of the U.S. region and Chanel Inc.
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| Marc Birtel |
Boeing is bringing former senior director, corporate communications Marc Birtel back to the company as director, employee and total rewards communications. Birtel was most recently director, international communications at Starbucks. He has also served as senior lead, executive communications at Micron Technology. In his first run at Boeing, which lasted over 20 years, Birtel held a variety of lead communications, media relations and brand management posts. He will now take on the company’s overall enterprise employee communication strategy, as well as partnering with HR leadership on the development and rollout of an all-new Total Rewards strategy.
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| Jess Berkin |
BARK Air, a dog-first hospitality and semi-private aviation brand, appoints Jess Berkin as VP of brand & marketing. Berkin was previously chief brand officer at real estate development, brand and design firm LEFT LANE. In addition to serving as global director of experiential marketing, luxury brands at Marriott International, she has held senior marketing and brand positions at Mint House, Porter & Sail and Makeready. At BARK Air, Berkin leads the brand’s end-to-end brand and marketing transformation—from a reimagined visual identity and editorial-forward social presence to the company’s first paid media strategy and new digital experience. “Jess brings a rare combination of creative vision, strategic rigor and a deep understanding of luxury hospitality that perfectly aligns with where BARK Air is headed,” said company president Michael Novotny.
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| Jamie Wolf |
SideChannel, a cybersecurity services and technology company, appoints Jamie Wolf as CMO. Previously, she led global marketing and partner teams at Cyderes, and she has headed up partnership-focused units at cyber-risk management companies Black Kite and Onapsis. In her new post, Wolf will work to elevate SideChannel’s brand, market growth, and go-to-market strategy. “Her experience connecting marketing, partnerships, and business growth will help us reinforce the trusted relationships that define SideChannel,” said SideChannel CEO Brian Haugli.
Edelman names United Entertainment Group CEO Jarrod Moses as vice chairman. Moses will continue in his role at UEG... Burson brings on Matthew Wagner, who was most recently global client relationship manager and energy sector lead at Edelman, as EVP and global client leader... The Key PR appoints Jodi Maroney as principal. Maroney joins the agency after a 25-year run at Access Brand Communications.
Jeffrey Rosen, senior chair of the corporate department at legal firm Debevoise & Plimpton, joins FGS Global, where he will serve as senior advisor.
HUNTER brings on Lori Ruggiero as managing director of its corporate communications practice... Covo Intelligence, an independent research and intelligence firm, names Tony Cheevers director of strategic growth... MS NOW (formerly MSNBC) hires Brian Swarth as SVP of marketing, effective July 20. 
Whit Clay, who exited the Co-CEO slot at Sloane & Co. 18 months ago to head Longacre Square Partners’ New York office, has been promoted to serve as the first CEO of the financial communication shop.
Global Strategy Group names Claudio Taratuta as an EVP of the L@B, its in-house creative and media agency. Taratuta joins GSG from Praytell, where he was a founding team member... ROKK Solutions appoints Kris Havens as EVP of intel and insights. Havens was most recently a partner at Penta Group... Cliff House Maine brings on William Courtney Lowe as chief business development and brand strategist. Lowe joins Cliff House Maine from Chatham Bars Inn on Cape Cod, where he was VP of marketing & business development. 
