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| (L-R) PKPR's Helena Dea Bala and Alyssa Cuevas |
PKPR, a New York-based boutique public relations agency that specializes in mission-driven clients across arts, culture, tech and lifestyle, launches a book publicity division focused on nonfiction authors. Headed by PKPR partner Helena Dea Bala, the new division offers publicity services designed to drive book sales, elevate author profiles and establish thought leadership. Its team brings extensive experience collaborating closely with in-house publicity teams at publishing houses. Dea Bala is joined by Alyssa Cuevas, who came to PKPR earlier this year from Hachette Book Group. Founded in 2006, PKPR has worked with such institutions as The Moth, the French Embassy’s Albertine Bookshop, Writers Guild Awards, and Brooklyn Public Library, as well as nonfiction authors including Bernard-Henri Lévy and Jeff Speck. "Books have always been central to PKPR's DNA, and after years of building literary institutions from the ground up, we saw the opportunity to apply that experience directly to nonfiction authors," said PKPR founding partner Patrick Kowalczyk.
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Palantir Technologies and Stagwell form a partnership to create an AI-driven platform for marketers. The new platform pairs Palantir's Foundry operating system with Stagwell agency Code and Theory's software and The Marketing Cloud's proprietary data sources and solutions. Clients will have access to a central hub for marketing that enables such use cases as audience alignment optimization and campaign management. The platform’s reliance on AI is intended to let large companies access and append their marketing data to create agents that will then implement complex marketing processes. "We expect to drive this into a significant business over the coming years as part of The Marketing Cloud," said Stagwell chairman and CEO Mark Penn.
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The Conference Board is presenting a Nov. 18-19 event that will look at the priorities, challenges and opportunities facing AI decision-makers today. The AI Leadership Summit, at the Brooklyn Marriott, features such leaders as Xerox CEO Steve Bandrowczak, Nasdaq EVP & chief financial officer Sarah Youngwood and Honeywell SVP, chief digital technology officer Sheila Jordan. They will discuss such topics as measuring ROI and unlocking business value, leading AI at scale, building the data and governance infrastructure to support growth, navigating global regulatory divergence and rethinking workforce strategy. To RSVP, contact The Conference Board’s media team.
Prosek Partners opens in San Francisco under the leadership of partner Nadia Damouni... Caliber Corporate Advisers, which works with clients in the fintech and financial services sectors, introduces the Caliber Authority Index (Caliber AI), a proprietary measurement platform... Herbie Thiele Consulting, a public affairs firm blending lobbying and communications, is launched by the longtime Sachs Media partner.
Bospar expands its Audit*E tool for small- and medium-sized businesses, which provides comprehensive visibility scoring, competitive analysis and platform-specific improvement recommendations, giving users actionable intelligence to help with brand positioning.... 5W is increasing its presence in Tampa and the Florida market....PR Consultants Group, a nationwide network of senior-level public relations, strategic communications and marketing specialists in more than 50 U.S. markets, has brought on 13 independently owned public relations firms across 13 markets and 12 states so far in 2026.
Real Chemistry launches MaestroHCP, which is designed to help pharmaceutical marketers plan, activate and measure HCP engagement with more speed, precision and control... Laughlin Constable Public Relations receives a Skyline Award from PRSA... 1Milk2Sugars, which has offices in New York, Toronto and Montréal, is expanding its influencer marketing offering with the establishment of a dedicated U.S.-based influencer team.
10Fold launches MetricsMatter 5.0, a proprietary communications intelligence platform that brings together earned media, social, digital, competitive performance, website activity and visibility across five leading LLMs... Stagwell increases its investment in Real Clear Holdings, publisher of political intelligence platform Real Clear Politics and creator of the RCP Poll Average... Aim & Grace, which works with tourism, hospitality and lifestyle brands, is launched by Amy Skelding and Grace Parker, who previously led Finn Partners' UK travel practice.
Weber Shandwick U.S. president Michael Wehman joins The LAGRANT Foundation board of directors... Financial Profiles, a strategic communications firm that provides companies with IR, PR. transactions and crisis communications, introduces ValueView360... Babbit Bodner, an Atlanta-based agency, is expanding to New York City.
