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| (L-R) Jessica Gail, Michelle Goins |
Raffetto Herman Strategic Communications brings on Jessica Gail as senior media lead. Gail was most recently senior director of media and communications for the American Trucking Association. She previously held a variety of positions on Capitol Hill, including director of communications for Rep. Eric Swalwell (D-CA) and the House’s bipartisan Problem Solvers Caucus. Gail has also worked as a broadcast journalist with NPR Utah and ABC4 Utah. At RH Strategic, she is supporting media strategy and execution on various accounts. The agency has also hired Michelle Goins, who has led design initiatives for healthcare and nonprofit organizations including Typenex Medical and PAWS Chicago, as a graphic designer. “Jessica brings a combination of newsroom, media savvy, and public affairs experience that will help our clients shape high-impact narratives and engage the audiences that matter most,” said RH Strategic CEO John Raffetto. “At the same time, Michelle strengthens our growing digital and creative bench with her expertise in brand design, digital marketing, and user experience.”
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| Katie Payne |
Prime Therapeutics, which provides pharmacy benefit management, specialty and medical drug management, and state government solutions, appoints Katie Payne as chief external affairs officer, a newly created role. Payne joins Prime from the Pharmaceutical Care Management Association, where she was chief public affairs officer and head of advocacy. She has also held senior communications and corporate affairs posts at Alexion Pharmaceuticals and Orchard Therapeutics. Earlier in her career, she was a senior director at APCO. At Prime, Payne will lead the company's integrated external affairs organization, bringing together public affairs, state and federal government affairs, policy insights, and corporate and client communications. "With a proven mastery of public affairs, health policy and communications, Katie will amplify what makes Prime's model different and help us broaden our relationships with health care stakeholders,” said Prime Therapeutics CEO and president Mostafa Kamal.
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| Jason Weaver |
Thunderly promotes Jason Weaver to director of paid media. Weaver, who has been with Thunderly for four years, brings a strong background in franchise and multi-location marketing, specializing in lead generation, ad optimization, and scalable digital campaigns. He will direct Thunderly’s paid media strategy, analytics, and performance efforts across its franchise client base. “Paid media is one of the most powerful drivers of franchise growth and Jason has been instrumental in building Thunderly’s paid media division into one of the premier lead-generation teams in franchising,” said Thunderly CEO Scott White.




FTI Consulting appoints Jason Leow as a senior managing director in its strategic communications segment. He was vice chair and head of APAC at Edelman Smithfield... Ballard Partners is bringing on Tucker Knott, who currently serves as chief of staff to Sen. Ted Budd (R-NC), as a partner in DC.... TMRW Sports, a sports media company founded by Tiger Woods, Rory McIlroy and former NBC Sports Group president, golf and global strategy Mike McCarley, names Peter Jung as CMO.
Ripley PR realigns its leadership team with the promotion of Anthony Cloud to managing director, B2C and franchising, and a new role for Grayson Shockley as managing director, B2B. Cloud, who joined Ripley PR in October 2020, has held multiple roles within the agency, including brand manager and content specialist... Walker Sands adds former Havas Digital global CEO and chairman George Gallate to its board of directors... Stewards, a diversified financial company based in Fort Lauderdale, FL, appoints Scott McGowan as CMO.
Kevin Lawlor, who most recently served as chief political officer and EVP at DDC Public Affairs, is coming on board at Zeno Group as head of public affairs.
Former Ketchum partner Esty Pujadas joins Grayling as CEO of its North America business, part of the agency’s expansion in the region.
Marketbridge brings on Bob Ray as CEO. Ray was previously CEO, head of B2B agency services at Merkle, part of the Dentsu Group... Rasky Partners promotes Andy Hoglund and Graham Shalgian to partner... IGB Group, an investor relations, capital markets, and strategic communications advisory firm, appoints Charlotte Burch as a managing director.



