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Acceleration Community of Companies launches PMK Entertainment, a firm focusing on A-list talent, music, sports, premium content companies, corporate entertainment and crisis communications. PMK Entertainment will be led by CEO Cindi Berger, who will report to ACC Founder & CEO Michael Nyman. The new unit, with a 35-person team (including industry leader Alan Nierob as president) will complement ACC’s recently launched Ingenuity Group, a next-generation talent and entertainment brand consultancy. Incoming teams of personnel and clients will now align across three areas within ACC—PMK Entertainment; ACC Advisory, an in-house marketing consultancy; and DKC, which ACC acquired a majority stake in last year. “ACC’s innovative model empowers our team to do what we do best in an agile and collaborative environment, while positioning our clients prominently at the center of the cultural zeitgeist,” said Berger. “With PMK Entertainment, we are giving a nod to our shared legacy while taking a future-forward approach to entertainment and marketing.”
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Sprout Social, a provider of social media management and analytics software, launches Sprout AI, an intelligence update anchored by the company’s proprietary AI Agent, Trellis. Leveraging Trellis, teams can now ask plain-language questions to query billions of data points for instant market research, competitive analysis and voice-of-customer feedback. The launch of Trellis and Sprout AI helps organizations proactively manage risk and reputation; accelerate routine work to unlock strategic capacity; and create impactful content for peak engagement. Sprout AI also now includes extensible, secure connections with leading AI providers, starting with ChatGPT. By deploying a remote Model Context Protocol server, customers can now embed social data directly into day-to-day AI workflows. “It’s like having a tireless strategist at your side, leveraging social intelligence to pull instant, clear insights to drive customer-centered campaigns and inform critical business decisions,” said Sprout Social CMO Scott Morris.
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The Communications Group, a Little Rock, AR-based marketing and public relations firm specializing in B2B marketing and industrial manufacturing, releases the third edition of its annual B2B Industrial Marketing Trends Report, providing industry leaders with research-driven insights. The report looks at how top B2B brands are adapting to the biggest shifts in industrial marketing for 2026, as well as offering key strategies to reach decision-makers more effectively, digital and traditional tactics shaping the future of B2B, and real-world applications to help brands stay ahead of their competitors. “B2B leaders are under pressure to do more with less as technology reshapes how they communicate and sell their products,” said ComGroup founder and B2B specialist Dane Cowling, who is the author of the report. “Our report offers strategies for balancing innovation with authenticity and audience connection.”
PAN launches a B2B web services offering... Strata, a women- and LGBTQ-owned shop with with deep tech B2B experience, launches....Top of Mind Public Relations, which has offices in Miami, Fort Lauderdale, Tampa, Orlando, Jacksonville, Washington, and Philadelphia, opens in Albuquerque.
Stagwell launches NewVoices.ai, an independent AI-powered sales agent that can book appointments, drive conversions, resolve questions and handle customer concerns... Cision acquires search intelligence platform Trajaan... The McRae Agency, a Scottsdale, AZ-firm t, celebrates its 30th anniversary.
energi PR, an independent shop based in Montréal and Toronto, marks its 35th anniversary. It is the Canadian affiliate of DC-headquartered GHMC (Global Health Marketing & Communications)... Barabino & Partners and Community, which are part of Italy’s Excellera Advisory Group, snag top positions in the MergerLinks rankings in the PR Consultants in EMEA category... Honeyjar, an “AI co-pilot” that will leverage brand context, goals and campaign history into a collaborative workspace providing communications & PR pros with assistance across the end-to-end execution of communications, announces a $2M pre-seed fundraise and the launch of its Early Access waitlist.
The Communications Group, a Little Rock-based shop releases its first Public Affairs Marketing Trends Report... The Worldcom Public Relations Group votes Paris-based firm SEITOSEI•ACTIFIN into its global partnership... PRNEWS, a European PR-tech firm, relocates its U.S. headquarters to downtown Miami.
af&co., a San Francisco-based hospitality marketing and PR agency founded by Andrew Freeman, is marking its 20th anniversary... Notified launches Syndicated Articles... Crosby Marketing Communications selects four students from Anne Arundel Community College for its marketing scholars program.
