 |
| Jeff Smokler |
Jeff Smokler, who has more than 20 years of healthcare communications experience, has joined Avoq as public affairs lead.
He spent 10 years at imre, where he served as president and partner and helped grow its health business from $2.5M to more than $35M in revenues. Smokler led a team of more than 200 professionals involved in agency marketing, business development, budget planning and client management.
Earlier, he held senior executive roles at Weber Shandwick and led public affairs and external communications for Blue Cross Blue Shield.
Smokler joins the DC-based firm from health benefits firm Gravie. As chief brand officer, he oversaw marketing across channels, while leading customer insights and member communications.
Avoq is a portfolio company of Coral Tree Partners, a Los Angeles-based private equity firm that invests in media, entertainment and communications companies.
Healing the Sick Care System: Why People Matter, a new book from FINN Partners chair global health and purpose Gil Bashe, says that the current healthcare system is not broken because it lacks innovation, talent or investment, but because it has lost sight of the people it exists to serve.
Supreme Group, healthcare marketing and communications platform, has merged its Amendola Communications (Fountain Hills, AZ) and Health+Commerce (Newport Beach, CA) units to form Supreme Communications, a full-service PR shop, under Ketchum alum Nicky Battle.
Even as technology changes the rules of engagement, digital health brands still control the most powerful tool they have—their story.
Havilah Clarke, head of marketing and communications at the Huntsman Mental Health Foundation and Institute, has joined Purposeful Advisors as a managing director.
