 |
| Deborah Sierchio |
Deborah Sierchio, who was at Coyne PR for over two decades, has moved to Krupp, where she is taking on the role of EVP, managing director.
At Coyne, Sierchio was most recently an SVP. She developed and executed strategic communications plans, led internal and external communications and mentored and managed the agency’s junior team. Before coming to Coyne, she held roles at Bumble and Bumble, Lippe Taylor and DeVries Global.
In her new position, Sierchio will be tasked with driving strategic growth, overseeing client service excellence, and strengthening the agency’s position in the media landscape. She will also refine company infrastructure, modernize operational approaches, foster collaboration, and ensure the agency continues to attract top industry talent.
“Deborah understands exactly who we are and where we are going,” said Krupp CEO and founder Heidi Krupp. “Her breadth of experience with larger agencies and in-house corporate teams, especially within high-growth, consumer-driven environments, is exactly the perspective and expertise we need.”
Sarah Knakmuhs, who formerly led H/Advisors Abernathy’s DC office, is joining the Financial Services Forum as chief communications and strategy officer.
Brian Hughes, chief of staff at NASA, has joined Mercury Public Affairs as a partner in its Tallahassee office.
Narrative Strategies brings on Stacia Tipton as managing director... Prosek Partners promotes Deirdre Bolton, Josh Clarkson and Jon Schwartz to partner... YAP Global, an international digital assets PR firm, promotes Otto Jacobsson, who has served as CFO of the firm since 2020, to CEO. 
Cindy Leggett-Flynn, who most recently led communications at Credit Suisse, is coming on board at Swiss multinational private bank and wealth management firm Julius Baer Group as group head of communications.
The Pollack Group brings on John Cheng as creative director and Daniel Chou as director of digital strategy... Baretz+Brunelle, an advisory firm that works with legal industry businesses, brings on Daniel Gilfarb, as a senior managing director in its talent practice.... Prophet names Mat Zucker, who has served as interim CMO for the past two years, to the full-time CMO position.
