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Finn Partners chair, global health and purpose Gil Bashe is releasing a book that takes an in-depth look at how fragmentation is quietly undermining the quality of services provided by the health care system. “Healing the Sick Care System: Why People Matter, which comes out on Feb. 2, illustrates how empathy and collaboration can realign care around what matters most: people. It says that when patients feel heard and professionals are supported, outcomes improve and trust returns. The book reached #1 in several Amazon categories after preorders began, which Bashe says is a sign that there is an appetite across the health ecosystem for thoughtful conversations about where the industry is headed and how it might better serve people.
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ON24, an engagement platform for B2B enterprise sales and marketing, enters into an agreement to be acquired by Cvent, a meetings, events and hospitality tech provider. ON24’s enterprise-grade webinar and digital engagement capabilities, first party engagement data and AI-powered workflows will be integrated into Cvent’s event technology offerings. The combined entity will support marketing, sales, customer success and event teams. “We look forward to supporting ON24 as they continue to deliver value and working together to expand how brands engage audiences across digital and in-person experiences,” said Cvent founder and CEO Reggie Aggarwal.
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GeniusVets, a marketing, client-engagement and analytics platform focused on veterinary and dental practices, is acquired by ProSites, which offers digital marketing and patient engagement solutions—including websites, dental SEO, paid ad solutions, review management and insurance verification. The transaction was handled by M&A advisor 733Park. The unified offering will provide expanded marketing and engagement tools; smarter data-driven growth strategies; and more comprehensive support and scalable tech infrastructure. “GeniusVets has always been about elevating practices with tools that drive real results,” said ProSites CEO & co-founder Harley Orion. “This partnership gives us the resources to go further, faster. ProSites shares our mission."
Page launches the Polansky Future Leaders Fund, which was established through a gift from 2025 Page Hall of Fame inductee and former Weber Shandwick Global CEO Andy Polansky... Ruder Finn reintroduces its website, ruderfinn.com, which will now feature a large language model (LLM) as its primary user interface... Higher Plane Media is launched by former Sloane & Company CEO Darren Brandt.
Champion, which specializes in restaurant, franchise and consumer brands, opens a Miami office, adding to its operations in Dallas and Los Angeles... Violet PR, a Montclair, NJ-based firm that focuses on economic development, commercial real estate and place branding, opens a second office on Park Avenue South in New York... Inflection Point, a founder-led, senior growth systems partner for startups and growth-stage businesses, launches... PRSA announces the recipients of its inaugural Women of Impact Awards. Honorees honorees were recognized during the PRSA Women of Impact Summit & Awards at the Union League Club of Chicago.
FleishmanHillard is shuttering its 20-member Dublin office as Omnicom Public Relations reorganizes its global operations... Vested acquires Watermark, a D.C.-based public affairs and special situations firm.... Matter earns two Pinnacle Awards 2026 Marketing & Communications honors for its clients.
Quad/Graphics launches Direct, a Quad Agency to help marketers create, execute and measure direct marketing campaigns in one connected offering... InnoVision Marketing Group SVP/senior creative director Giselle Campos and SVP/general manager Alanna Markey are among the first-ever winners of the San Diego Business Journal’s Indispensables Awards, which recognizes professionals who make the greatest impact within their organizations and across the San Diego business community... Park Place Technologies, an IT infrastructure services firm that works with Feintuch Communications, releases the second episode of its “The Savvy CIO” podcast. 
Ripley PR is named a silver winner in the TITAN American Business Awards’ Outstanding PR Campaign category... Excellera, a corporate-advisory firm, came in at number one in deal count, as well as fourth in deal value, in Mergermarket’s list of top EMEA firms... Thunderly is telling the stories of military veterans who transferred the discipline, organization and leadership skills developed in service to their country into successful post-military careers as franchise business owners, as part of its year-long "American Dreamers: The Stories of Franchising" effort.
