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PROFILES, a Baltimore-based marketing, communications, public relations and social media agency, is named public relations agency of record for Baltimore Center Stage, which was designated the State Theater of Maryland in 1978. The agency will provide strategic communications counsel and lead media relations efforts for Baltimore Center Stage. PROFILES previously supported the organization’s media initiatives in 2008 and 2009. It currently supports the public relations efforts of arts and cultural organizations including the National Aquarium, Maryland Institute College of Art, the American Craft Council, Waterfront Partnership of Baltimore and Enoch Pratt Free Library. “Their deep relationships across the region combined with a thoughtful, collaborative approach to storytelling and media engagement, make them a natural fit for Baltimore Center Stage and our mission,” said Baltimore Center Stage senior director of marketing and communications Tyrone Manning. Consult O'Dwyer's online directory of PR firms for a list of entertainment PR firms.
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RKP Media forms a strategic partnership with Santani, a luxury wellness destination in Sri Lanka, aimed at expanding the resort’s presence in the United States and other key international markets. RKP Media will leverage its network as well as its celebrity and influencer marketing expertise to position Santani as a top-tier destination for wellness travelers. Located on a former tea estate overlooking Sri Lanka’s UNESCO-protected Knuckles Mountain Range, Santani is the first purpose-built luxury wellness resort in the country. “RKP Media’s deep understanding of luxury brand positioning and ability to connect with influential voices in the wellness space makes them the ideal partner to share the Santani experience with a broader global audience,” said Santani founder and CEO Vickum Nawagamuwage.
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5W PR comes on board as agency of record for Real Coco, which produces organic and all-natural coconut water, as well as other coconut-based drinks. The agency will manage all media relations efforts, including pitch creation and distribution, press releases, editor outreach and facilitation of staff interviews, supported by comprehensive briefing materials. Creative initiatives such as mailers and product sampling will complement media outreach, while ongoing measurement, reporting and account management ensure consistent visibility and impact. The goal of the effort is to build Real Coco's media presence, strengthen industry relationships, and execute an integrated communications strategy aligned with the brand's growth objectives. Here's O'Dwyer's list of PR firms specializing in food & beverage PR.
Orchestra is selected as US strategic public relations agency of record for the US Soccer Federation... SourceCode Communications comes on board as agency of record for golf game tracking platform Arccos Golf, the Official Game Tracker of the PGA TOUR... Cherish PR, part of The Wilful Group, is named PR agency in the UK for global tech and lifestyle accessories brand CASETiFY.
CIIC PR picks up PR duties for NUBA Travel, a luxury travel design company specializing in curated journeys around the world... Magrino PR gains AOR status for M Social New York Downtown, a hotel that opened in Lower Manhattan... RG2 Communications checks in at Hotel Milu Florence.
Red Lorry Yellow Lorry is named U.S. PR agency of record for Unibeam, which provides SIM-based authentication... MiiR, a Seattle-based lifestyle brand that produces premium drinkware, selects Colorado-based integrated marketing agency rygr to lead its public relations efforts... Rubenstein Public Relations signs on to work with Copper Intelligence, an exploration company advancing high-grade copper and cobalt assets in the Democratic Republic of Congo.
Day One Agency is named U.S. consumer PR and influencer agency for Häagen-Dazs... Jack Taylor picks up PR duties for Cumulus Coffee, a premium cold brew coffee brand... Junipr Public Relations wins Tree House Humane Society, which works to enhance the lives of companion animals... Feintuch Communications lands Park Place Technologies, IT infrastructure management outfit, as it partners with pro pickleball star Genie Bouchard on a TV and streaming commercial and social media series. 
FNK IR signs on to work with Agassi Sports Entertainment, a sports entertainment and innovation company focused on racquet sports... REYA Communications assumes PR duties in the US and UK for ÀNI Private Resorts... rEvolution, a sports marketing agency, is named AOR for Major League Cricket, a US-based professional T20 cricket league.
